- Plan, create, and manage Meta (Facebook & Instagram) advertising campaigns.
- Generate quality leads for educational programs while optimizing cost per lead (CPL).
- Monitor campaign performance and make data-driven optimizations to improve ROI.
- Conduct audience research, targeting, retargeting, and lookalike audience creation.
- Perform A/B testing on creatives, ad copies, and campaign strategies.
- Track campaign performance using Meta Ads Manager and analytics tools.
- Coordinate with the creative and content teams to develop high-performing ad creatives and landing pages.
- Manage campaign budgets and ensure efficient utilization of advertising spend.
- Prepare daily, weekly, and monthly performance reports with actionable insights.
- Stay updated with Meta advertising trends, policies, and algorithm changes.
Pay: ₹18,000.00 - ₹30,000.00 per month
Work Location: In person
