Job Title: ASO & SEO Executive (App-Focused Role)
Experience: 2+ Years
Location: Vesu, Surat (Onsite)
Company Type: Product-Based IT Company
Job Overview: We are looking for an SEO & ASO executive who is currently handling both website and app optimization. In this role, the primary focus will be on App Store Optimization (ASO) to drive mobile app growth while leveraging SEO knowledge for overall organic understanding.
Key Responsibilities:
ASO (Primary Responsibility):
● Perform keyword research for Play Store & App Store
● Optimize app listings (title, description, keywords, creatives)
● Improve app ranking, visibility, and organic downloads
● Monitor performance (installs, conversion rate, keyword ranking)
● Conduct competitor analysis and implement strategies ● Manage ratings, reviews, and user feedback
● Stay updated with ASO trends and algorithm updates
SEO (Background/Supporting Skill):
● Apply SEO knowledge for keyword strategy and content optimization thinking
● Support basic optimization activities if required in the future.
● Understand search behavior and apply it to app growth
Requirements:
● 2+ years of experience handling SEO + ASO (must-have combination)
● Strong hands-on experience in ASO (mandatory)
● Proven results in improving app rankings/downloads
● Familiarity with tools like AppTweak, Sensor Tower, Google Analytics, etc.
● Analytical and data-driven mindset
What We’re Looking For:
● Someone who is currently working on both SEO & ASO
● But is interested in moving more into ASO-focused role
● Practical experience with real results
● Ownership mindset for app growth
Nice to Have:
● Experience in product-based companies
● Knowledge of app marketing strategies
● Understanding of user acquisition & retention
Why Join Us:
● Opportunity to shift into a core ASO-focused career path
● Work directly on scaling a mobile product
● Growth-driven environment
Job Types: Full-time, Permanent
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
Work Location: In person
