Assistant Program Manager – Lead Generation
Location: Pune (Work from Office)
Experience: 3–4 Years
About TSL Consulting
TSL Consulting is a leading B2B Lead Generation and Demand Generation organization, partnering with global technology companies to accelerate their sales pipeline through high-quality lead generation and inside sales programs.
We are looking for a proactive and people-oriented Assistant Program Manager to lead campaign execution, manage Business Development Specialists (BDS), and ensure successful delivery of lead generation programs while maintaining exceptional client satisfaction.
This role is ideal for someone who enjoys leading teams, working directly with clients, and driving operational excellence in a fast-paced environment.
Key ResponsibilitiesTeam Leadership
- Lead, mentor, and manage a team of Business Development Specialists (BDS).
- Monitor daily productivity, attendance, and performance against defined KPIs.
- Conduct regular coaching sessions, performance reviews, and feedback discussions.
- Foster a high-performance, collaborative, and engaging team culture.
- Identify training needs and support continuous learning and development.
Campaign & Program Management
- Manage end-to-end execution of B2B lead generation campaigns.
- Ensure campaigns are delivered within agreed timelines and service levels.
- Coordinate campaign planning, resource allocation, and execution.
- Monitor campaign quality, productivity, and lead delivery.
- Maintain campaign trackers, reports, and operational documentation.
Client Management
- Serve as the primary delivery point of contact for assigned clients.
- Participate in client calls and provide campaign updates and insights.
- Understand client expectations and ensure timely delivery.
- Resolve operational challenges proactively while maintaining high client satisfaction.
Operations Excellence
- Ensure adherence to defined SOPs and quality standards.
- Analyze campaign performance and recommend process improvements.
- Drive continuous improvement initiatives to enhance productivity and lead quality.
- Ensure compliance with internal processes and client requirements.
Reporting & MIS
- Prepare daily, weekly, and monthly operational reports.
- Track KPIs including productivity, SLA adherence, lead quality, and team performance.
- Share performance dashboards with internal stakeholders and clients.
- Support forecasting of campaign capacity and delivery timelines.
Required Skills
- Team Management
- B2B Lead Generation
- Campaign Management
- Client Communication
- Inside Sales Operations
- KPI & SLA Management
- Performance Management
- MS Excel (Pivot Tables, VLOOKUP, Reporting)
- CRM tools (Salesforce, HubSpot, Zoho, MS Dynamics, etc.)
Desired Candidate Profile
- 3–4 years of experience in B2B Lead Generation, Demand Generation, Inside Sales, or Sales Operations.
- Minimum 1 year of experience managing or mentoring a team of Business Development Specialists/Inside Sales Executives.
- Strong understanding of outbound lead generation processes.
- Experience working with international clients (US/UK/APAC) will be preferred.
- Excellent communication, stakeholder management, and analytical skills.
- Ability to manage multiple campaigns simultaneously in a target-driven environment.
Why Join TSL Consulting?
- Opportunity to work with global technology clients.
- Fast-track career growth into Program Management.
- High ownership and visibility.
- Collaborative and performance-driven culture.
- Continuous learning and leadership development.
Pay: ₹300,000.00 - ₹500,000.00 per year
Benefits:
- Paid sick time
- Provident Fund
Work Location: In person