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Digital Marketing Specialist

go4WorldBusiness.com -
Delhi, Delhi

Apply Now

Job details

Full-time

Qualifications

Email marketing
Google AdWords
Social media marketing
Social media management
English
Master's degree
Bachelor's degree
SEO
MBA
B2B Marketing
SEM
Marketing

Full job description

Why work at go4worldbusiness? At go4WorldBusiness.com, we are changing how small businesses discover supply and demand information for their products and services. For the past 29 years we have been helping manufacturers, suppliers, traders and other trade related professionals connect with their counterparties to transact wholesale and high volume business across borders. We are revolutionizing the international B2B import-export industry. If you are excited about working for a company that’s disrupting an entrenched industry, don't miss the chance and apply now.

Benefits & Perks

5 days a week

Casual Fridays

Fixed weekend off

Relaxed dress code

Performance bonus

Career Development

Learning & mentorship

Positive work environment

Digital Marketing Specialist

About the role:-

Are you a result obsessed, analytical and passionate Digital Marketer exploring your next career move? Are you strategic, yet execution focused by nature? Have you reached a senior level in your career and are confident of your abilities as a marketer ? If your answer to the above questions is a Yes we cannot wait to hear from you. Come join our team and help us double the international reach of go4WorldBusiness.com in the next 12 months.

The ideal candidate for the role will have extensive hands-on experience in Social Media Marketing, Email Marketing, B2B Marketing and Website Marketing.

The key results area for this role would be:

To create new and manage existing Google AdWords campaigns.
To substantially and measurably increase engagement on our social posts
To review user journey on our platform and identify marketing opportunities and tap those via email marketing campaigns
To review our website and suggest impactful changes that will increase conversions of website visitors to users and users to paying customers
To plan and execute regular marketing campaigns for existing and new users on our platform to increase sales.

Employment Type:- This is a full-time, on-site role. Not work from home or hybrid.

What you'll do most of the time:-

Following is what your day-to-day will look like.

Create thoughtful, impactful and engaging social media posts that will appeal to B2B clients
Regularly review and fine-tune existing emails to website users to increase their impact
Identify new opportunities to reach customers via email by studying user journey
Review website forms and other strategic areas and identify opportunities that will improve conversion and engagement
A/B test your ideas to select the most effective and impactful campaign
Plan and execute periodic marketing campaigns that will increase sales
Prepare monthly impact report of all your projects and present them to senior management

What you'll need to qualify:-

At least 6-7 years of solid hands-on experience spanning most of the areas of responsibilities described above
Excellent English language skills to be able to curate witty and engaging content in English
Possess excellent design sense to create (or get created) attractive looking marketing assets that are engaging
Be extremely driven, aggressive and target focused
Be confident on your ability to run marketing related projects single handedly and with minimal supervision
Understand the importance of data driven decision making and be fiercely data driven
Having prior B2B Marketing experience will certainly stand you apart
Having prior SEO and SEM experience is an added plus
Experience conducting live webinars with a large audience
A Bachelor Degree in Business, Communications or Engineering is required.
Digital Marketing certification from Google, Facebook will signal your desire to stay up to date with your skills
Being able to demonstrate your grasp of the KRAs during the interview process will surely get you the job ;)

Preferred qualities and traits:-

An MBA with specialization in Marketing or Communications is preferred.

Apply Now

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