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Content Strategist

Harmony United Psychiatric Care -
Hyderabad, Telangana

Quick apply

Job details

Full-time

Benefits

Health insurance
Food provided

Qualifications

Microsoft Word
Google Docs
WordPress
Keyword research
Writing skills
English
BJ
Project management
Bachelor's degree
Digital marketing
SEO
UX
Journalism
SEO tools
Medical terminology
Marketing
Editing
Copywriting

Full job description

Job Title: Senior Healthcare Content Strategist | Medical Copywriter | SEO Content | Patient Education

Location: Tolichowki, Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd.

About Us

Harmony United Medsolutions Pvt. Ltd. (HUMS) is a fast-growing healthcare solutions organization delivering end-to-end services in medical billing, Accounts Receivable (AR) management, patient engagement, and clinical content development. We partner with Harmony United Psychiatric Care, a US-based healthcare provider, supporting digital healthcare marketing, patient education content, and provider communications.

With nine years of experience, HUMS is committed to delivering accurate, compliant, and conversion-focused healthcare communication across digital and offline platforms. As our marketing initiatives and service lines expand, we are seeking an experienced Senior Healthcare Content Strategist to drive high-quality, scalable content development.

Position Overview

The Senior Healthcare Content Strategist / Medical Copywriter will be responsible for creating, managing, and optimizing high-quality healthcare content across websites, blogs, landing pages, email campaigns, and patient education materials.

This role involves SEO content writing, healthcare copywriting, UX content development, patient communication content, and provider-facing messaging. The ideal candidate will have strong experience in medical content writing, behavioral health communication, and SEO-driven healthcare marketing content.

Key Responsibilities

A. Patient-Facing Healthcare Content

Write SEO-optimized content for healthcare websites, landing pages, treatment education pages, and blog articles.
Develop patient education materials, FAQs, brochures, and healthcare guides.
Translate complex clinical concepts into simple, patient-friendly language.
Maintain consistent brand voice across all healthcare content channels.
Create UX-friendly content for forms, navigation elements, and user flows.
Optimize content readability, accessibility, and user engagement.

B. Provider & Partner Communication Content

Create provider recruitment materials and referral communication content.
Develop email campaigns, provider onboarding content, and partnership presentations.
Adapt messaging for clinicians, administrators, and healthcare partners.
Ensure accuracy and professional tone in all provider-facing content.

C. SEO & Digital Content Development

Develop SEO-friendly healthcare content using keyword research and content optimization techniques.
Write blog posts, articles, and long-form content aligned with healthcare SEO strategies.
Collaborate with UX and Marketing teams to align content with user journeys.
Optimize content for search engine visibility and user engagement.
Support landing page copywriting for marketing campaigns.

D. Campaign & Launch Content Support

Develop content for new service launches, location openings, and awareness campaigns.
Write scripts for videos, webinars, and promotional campaigns.
Support digital marketing and brand communication initiatives.
Collaborate with Design and Video teams to align visuals and messaging.

E. Compliance & Governance

Ensure all healthcare content aligns with HIPAA compliance and regulatory guidelines.
Maintain approved messaging libraries, disclaimers, and standardized healthcare language.
Partner with clinical teams to validate medical accuracy.
Review content for compliance, grammar, tone, and clarity.
Reduce rework by anticipating clinical and compliance feedback.

Requirements

3–4 years of professional experience in healthcare copywriting, medical writing, or content strategy roles.
Bachelor’s degree in Journalism, Communications, English, Healthcare Administration, Life Sciences, or a related field.
Proven experience in SEO content writing and healthcare digital marketing.
Strong experience writing patient education and clinical content.
Excellent knowledge of tone, voice, UX writing, and brand messaging.
Ability to manage high-volume content production across multiple projects.
Strong collaboration skills across Marketing, Clinical, Legal, and Design teams.

Must-Have Capabilities

Exceptional healthcare content writing and editing skills.
Strong understanding of medical terminology and patient communication.
Ability to simplify complex healthcare concepts.
Experience working in regulated healthcare environments.
Strong attention to detail and compliance awareness.
Ability to meet deadlines and manage multiple campaigns.

Preferred Experience

Candidates with experience in the following areas will be given preference:

Healthcare content writing
Behavioral health content
Medical copywriting
SEO content strategy
UX writing
Healthcare blogging
Patient education materials
Healthcare marketing campaigns
Landing page copywriting
Digital healthcare content

Tools & Platforms

Google Docs
Microsoft Word
SEO Tools (Ahrefs, SEMrush, Google Keyword Planner)
Content Management Systems (CMS)
WordPress
Grammarly
Content Planning Tools
Project Management Tools

Why This Role Is Needed

Expanding healthcare services require scalable content development.
Increased patient engagement initiatives demand high-quality healthcare communication.
Clinical and compliance complexity requires experienced healthcare writers.
Reduces dependency on external content vendors.
Ensures consistent brand messaging across patient and provider channels.

Benefits

Competitive salary including EPF and PS
Health insurance
Four-day workweek
Opportunities for career growth and professional development
Additional perks including food and transportation support

Work Mode: Work From Office
Shift Timing: 4:45 PM – 3:45 AM
Location: Hyderabad

Application Process

Please submit your resume along with writing samples or portfolio links demonstrating healthcare content writing, SEO content development, and patient education materials.

Contact: [email protected]

Note: Candidates are requested to contact between 4:45 PM – 3:45 AM IST, Monday through Thursday only.

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Job Title: Senior Healthcare Content Strategist | Medical Copywriter | SEO Content | Patient Education

About Us

Position Overview

Key Responsibilities

A. Patient-Facing Healthcare Content

B. Provider & Partner Communication Content

C. SEO & Digital Content Development

D. Campaign & Launch Content Support

E. Compliance & Governance

Requirements

Must-Have Capabilities

Preferred Experience

Tools & Platforms

Why This Role Is Needed

Benefits

Application Process

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