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Digital Marketing Specialist
Shanvox —Chennai, Tamil Nadu
- Full-time
- Social media management
- In-person
- HTML
- Health insurance
- Paid time off
Quick apply

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Digital Marketing Specialist

Shanvox
Chennai, Tamil Nadu

Quick apply

Job details

Full-time

Benefits

Health insurance
Paid time off

Qualifications

Adobe Photoshop
CSS
Social media marketing
Facebook Advertising
WordPress
Social media management
Keyword research
Adobe Illustrator
Adobe Creative Suite
Content creation
Digital marketing
SEO
Conversion optimization
B2B
SEO tools
Google Ads
Google Analytics
SEM
HTML
Copywriting
Performance marketing
Mobile marketing

Full job description

Job Overview
We are seeking a dynamic and results-driven Digital Marketing Specialist to elevate our clients and drive impactful marketing campaigns across multiple digital channels. In this role, you will develop and execute innovative strategies to increase brand awareness, generate leads, and boost sales through a variety of digital platforms. Your expertise in SEO, social media marketing, content creation, and analytics will be essential in optimizing our digital footprint and engaging our target audiences effectively. This paid position offers an exciting opportunity to be at the forefront of digital marketing initiatives, working with a passionate team committed to growth and innovation.

Responsibilities

Develop comprehensive digital marketing strategies that align with business goals, focusing on SEO, SEM (Search Engine Marketing), Content Marketing, Mobile Marketing, Social Media Marketing, AI marketing and performance marketing.
Manage and optimize campaigns across platforms such as Google Ads, Facebook Advertising, and other social media channels
Conduct keyword research and utilize SEO tools to improve website visibility and organic search rankings.
Create compelling content for websites, blogs, email marketing campaigns, social media posts, and landing pages that resonate with target audiences.
Oversee content management systems like WordPress and other CMS platforms to ensure website updates are timely and effective.
Utilize analytics tools such as Google Analytics to monitor campaign performance, analyze user behavior, and generate actionable insights for continuous improvement.
Implement conversion optimization techniques by analyzing user journeys and refining landing pages for better engagement and lead generation.
Design visually appealing graphics using Adobe Creative Suite (Photoshop, Illustrator) and HTML/CSS skills for email templates, banners, and social media assets.
Collaborate with cross-functional teams on marketing automation initiatives to nurture leads through personalized email campaigns and targeted outreach.
Stay current with industry trends in digital marketing, SEO best practices, e-commerce strategies, that can enhance campaign effectiveness.

Experience

Proven experience in digital marketing roles with a strong understanding of SEO tools, SEM campaigns, social media management, and content creation.
Hands-on experience with Google Ads, Google Analytics, Facebook Advertising platforms, and marketing automation tools.
Proficiency in WordPress or other content management systems is a plus.
Strong copywriting skills with the ability to craft compelling messages tailored for various digital channels.
Knowledge of keyword research techniques and SEO best practices to enhance organic reach.
Experience working within B2B (business-to-business) or e-commerce environments is advantageous.
Awareness on latest AI tools for content creation and automation.

Join us as a Digital Marketing Specialist where your creativity meets strategic thinking! Be part of a vibrant team dedicated to pushing boundaries in digital engagement while advancing your career in a fast-paced environment filled with opportunities for growth!

Benefits:

Health insurance
Paid time off

Work Location: In person

Quick apply

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