Position: Senior Marketing & Communications Manager
Location: Delhi NCR (Corporate Headquarters)
Experience Required: 8–12 Years
About Group Concorde
Group Concorde is a leading aviation services organization representing multiple international airlines across passenger, cargo, and commercial operations. With a presence across several global markets, we are seeking a highly creative, strategic, and digitally savvy marketing professional to lead our global marketing and communications function.
Role Purpose
The Senior Marketing & Communications Manager will lead the development and execution of Group Concorde's global marketing, branding, communications, digital media, public relations, events, and AI-enabled content strategy. The role will ensure a consistent global brand presence while supporting business growth initiatives and airline partner objectives across multiple markets.
Key Responsibilities
Strategic Marketing & Brand Management
- Develop and implement global marketing and communications strategies aligned with business objectives.
- Ensure strict adherence to Group Concorde brand guidelines across all regions and business units.
- Maintain consistency across presentations, proposals, digital platforms, marketing collateral, and corporate communications.
- Drive brand visibility and market positioning across aviation and logistics sectors.
Corporate Communications
- Lead internal and external communication initiatives.
- Draft and manage press releases, media statements, executive communications, and corporate announcements.
- Support leadership communication and stakeholder engagement initiatives.
- Manage crisis communication activities when required.
Digital Marketing & Social Media
- Own and manage the company's LinkedIn and digital presence.
- Develop monthly content calendars and campaign plans.
- Increase audience engagement, brand awareness, and thought leadership visibility.
- Coordinate marketing activities with represented airline partners.
- Monitor social media performance and optimize content strategies.
Presentation & Business Content Development
- Design executive-level presentations for leadership and airline partners.
- Create sales decks, conference presentations, marketing proposals, and business pitches.
- Ensure high-quality visual storytelling and professional design standards.
Public Relations & Media Relations
- Build and maintain relationships with aviation, logistics, and business media.
- Coordinate interviews, media coverage, and industry announcements.
- Develop media kits, press materials, and corporate messaging.
Events & Exhibitions
- Lead participation in major industry events including:
- Air Cargo Europe
- TIACA
- Air Cargo India
- Air Cargo Southeast Asia
- Other international aviation and logistics exhibitions
- Manage event planning, sponsorships, exhibition stands, branding, and communications.
- Coordinate pre-event, on-site, and post-event marketing activities.
Website & Digital Content Management
- Manage website content updates and optimization.
- Oversee SEO initiatives and digital content development.
- Ensure website branding, messaging, and user experience remain aligned with corporate standards.
AI & Marketing Technology
Must demonstrate strong proficiency in:
- ChatGPT
- Claude
- Perplexity
- Gamma
- Canva AI
- Microsoft Copilot
- PowerPoint AI Tools
Responsibilities include:
- Developing AI-powered content creation workflows.
- Implementing productivity-enhancing automation processes.
- Building prompt libraries and knowledge repositories.
- Standardizing marketing and content development processes.
Analytics & Performance Reporting
- Prepare monthly marketing performance reports.
- Monitor LinkedIn analytics and engagement metrics.
- Analyze website traffic and digital performance.
- Track campaign effectiveness and ROI.
- Provide data-driven recommendations for continuous improvement.
Required Skills & Competencies
- Exceptional English communication and copywriting skills.
- Strong visual design and brand storytelling capabilities.
- Advanced PowerPoint and presentation design expertise.
- Proficiency in Canva Pro.
- Working knowledge of Adobe Creative Suite preferred.
- AI prompt engineering and content automation experience.
- Strong project management and organizational skills.
- Excellent stakeholder management and communication abilities.
- Ability to manage multiple projects across international markets.
Preferred Industry Background
- Airlines
- GSSA (General Sales & Service Agents)
- Cargo Airlines
- Aviation Consultancy
- Logistics & Freight Forwarding Organizations
Key Performance Indicators (KPIs)
- Brand compliance above 95%
- 4–5 LinkedIn posts per week
- Monthly corporate newsletter publication
- Presentation turnaround within 48 hours
- Website updates completed within 72 hours
- Minimum 25% annual LinkedIn audience growth
- Successful delivery of events within timelines and budget
Why Join Group Concorde?
- Opportunity to work with leading international airline partners.
- Exposure to global aviation and cargo markets.
- High-impact leadership role with strategic visibility.
- Opportunity to drive AI-led transformation within marketing operations.
Pay: ₹100,000.00 - ₹300,000.00 per month
Benefits:
- Cell phone reimbursement
- Paid sick time
- Provident Fund
Work Location: In person
