Here's a tailored Job Description for Sales Coordinator / BDR (Business Development Representative) at Glassentials, designed for your architectural glass business operating in Ahmedabad with pan-India reach:
Job Description: Sales Coordinator / BDR
Company: Glassentials
Location: Ahmedabad, Gujarat
Job Type: Full-time
Reports To: Sales Lead / Head of Growth
Role Purpose
The Sales Coordinator/BDR will be the first point of contact for Glassentials' future customers. You'll identify, engage, and qualify prospects through outbound prospecting (cold calls, emails, LinkedIn) and inbound follow-ups, then hand off qualified opportunities to Account Executives. This role is critical for building the sales pipeline and driving revenue growth in the architectural glass & mirror industry.
Key ResponsibilitiesLead Generation & Prospecting
- Research and identify potential clients: architects, interior designers, construction companies, developers, facades contractors, commercial building projects
- Generate leads through cold calling, email campaigns, LinkedIn outreach, and social media[foundit]
- Conduct market research to identify new business opportunities and target accounts[softility]
- Build and maintain a database of potential clients and prospects[foundit]
Lead Qualification
- Assess customer requirements and qualify leads based on budget, timeline, project scope[foundit]
- Conduct outbound calls to prospective B2B clients using assigned databases[foundit]
- Address objections professionally and provide clear product information about glass/mirror products[foundit]
- Schedule and coordinate sales meetings and demonstrations for Account Executives[softility]
CRM & Pipeline Management
- Maintain accurate, updated records of calls, follow-ups, and client interactions in Odoo CRM[foundit]
- Track and report lead generation metrics, conversion rates, and pipeline performance[foundit]
- Ensure timely follow-ups and lead nurturing per SOPs
- Collaborate with sales team for smooth lead handover[foundit]
Sales Support & Coordination
- Assist in review of pre-sale proposals and preparation of sales orders[comeet]
- Coordinate with production/supply team and clients to ensure products adhere to specifications[comeet]
- Provide accurate, timely information to sales team to support their efforts[softility]
- Stay abreast of industry trends, competitor activities, and market developments[softility]
Achieve Targets
- Achieve daily, weekly, and monthly calling targets for B2B leads[foundit]
- Meet pipeline generation quotas and lead conversion targets[prospeo]
- Track and report on sales activities and KPIs[softility]
Qualifications & ExperienceAspectRequirementsEducationBachelor's degree in Business Administration, Marketing, Management, or related fieldExperience1–3 years in sales coordination, lead generation, BDR, or business development (B2B preferred)Industry KnowledgeUnderstanding of construction materials, architectural glass, or building products is advantageousTechnical SkillsProficiency in CRM systems (Odoo preferred), MS Excel, Google Suite, LinkedIn, email toolsCommunicationExcellent verbal & written communication; strong persuasion & negotiation skillsLanguagesFluent in English and Hindi; Gujarati is a plusSoft SkillsResilience, self-motivation, attention to detail, organizational skills, team collaborationKey Skills Required
- Outbound prospecting (cold calling, email, LinkedIn)
- Lead qualification and qualification frameworks
- CRM data management (Odoo experience preferred)
- B2B sales understanding (architects, developers, contractors)
- Product knowledge: architectural glass, mirrors, facade solutions
- Objection handling and communication
- Pipeline management and reporting
- Time management and target achievement
KPIs & Performance Metrics[prospeo]MetricTargetDaily Calls40–60 outbound callsWeekly Emails100–150 personalized emailsMonthly Qualified Leads25–40 qualified prospectsLead Conversion Rate15–25% to AE handoffPipeline Generated₹50–100 lakhs/monthCRM Data Accuracy95%+ complianceGrowth Path[prospeo]
- Direct Path: Sales Coordinator/BDR → Account Executive → Sales Manager → Head of Sales
- Timeline: Clear path to Account Executive within 12–18 months[prospeo]
- Learning: Exposure to architect/developer relationships, product specifications, negotiation
What We Offer
- Competitive salary + performance-based incentives (commission on qualified leads)
- Opportunity to work in a growing niche business scaling from ₹4Cr to ₹100Cr
- Direct exposure to business leadership and sales strategy
- Professional growth in B2B sales, lead generation, and architectural glass industry
- Training on product knowledge, CRM tools, and sales methodologies
Ideal Candidate Profile
You're a hungry, resilient communicator who thrives in sales, enjoys building relationships, and wants to grow into an Account Executive role. You're comfortable with daily calling targets, love closing small wins (qualified leads), and see this as a pathway to a lucrative sales career in a growing industry.
How to Apply
Interested candidates should submit their resume and a brief cover letter to [insert email/contact]. Include "Sales Coordinator/BDR – Glassentials" in the subject line.
Pay: ₹11,453.20 - ₹31,252.49 per month
Work Location: In person
