E-commerce Performance Marketing & Marketplace Listings Manager
Location: Panipat, Haryana (On-site)
Department: E-commerce
Reports To: Founder / Business Head
About the Role
We are looking for an experienced E-commerce Performance Marketing & Marketplace Listings Manager to own the growth and day-to-day operations of our online marketplaces. This role combines performance marketing, catalog management, marketplace operations, and data analysis to maximize sales, profitability, and customer experience across platforms like Amazon, Flipkart, Myntra, and Shopify.
The ideal candidate is analytical, detail-oriented, and hands-on with marketplace tools and advertising platforms.
Key Responsibilities1. Performance Marketing
- Plan, execute, and optimize advertising campaigns on Meta and Amazon Ads.
- Work with Meta (Facebook & Instagram) and Google Ads teams/agencies to improve traffic and conversions.
- Monitor ACOS, TACOS, ROAS, CPC, CTR, CVR, and optimize campaigns accordingly.
- Allocate advertising budgets based on category and SKU performance.
- Launch seasonal and promotional campaigns.
2. Marketplace Listings & Catalog Management
- Create and maintain high-quality product listings.
- Optimize titles, bullet points, descriptions, backend keywords, and A+ Content.
- Coordinate product photography, videos, infographics, and lifestyle images.
- Ensure catalog accuracy across all marketplaces.
- Manage new product launches and listing approvals.
3. Marketplace Operations
- Manage Amazon, Flipkart, Myntra, and other marketplace seller accounts.
- Monitor inventory health and coordinate replenishment.
- Track Buy Box performance and account health.
- Resolve listing suppressions and catalog issues.
- Coordinate with marketplace account managers.
4. Sales & Growth
- Identify high-potential SKUs for scaling.
- Analyze category trends and competitor pricing.
- Recommend pricing strategies, promotions, and bundles.
- Improve organic rankings through listing optimization.
- Increase sales while maintaining profitability.
5. Analytics & Reporting
- Prepare daily, weekly, and monthly business reports.
- Track:
- Sales
- Advertising performance
- Inventory
- Returns
- Conversion rates
- Contribution margins
- Present actionable insights to management.
6. Customer Experience
- Monitor ratings and reviews.
- Work with operations to reduce returns and cancellations.
- Improve product content based on customer feedback.
7. Cross-functional Coordination
- Work closely with:
- Warehouse
- Procurement
- Design team
- Customer support
- Finance
- Ensure smooth execution of launches and promotional activities.
Required Skills
- 2–5 years of experience managing Amazon and other marketplaces.
- Strong understanding of Amazon Seller Central.
- Experience with Amazon Advertising Console.
- Knowledge of Flipkart Seller Hub and Myntra Partner Portal.
- Understanding of SEO for marketplace listings.
- Strong Excel/Google Sheets skills.
- Ability to analyze data and make business decisions.
- Excellent communication and organizational skills.
Preferred Skills
- Experience with Shopify.
- Knowledge of Meta Ads and Google Ads.
- Experience with Helium 10, Jungle Scout, DataHawk, or similar marketplace tools.
- Basic understanding of Canva, Photoshop, or image optimization.
- Experience using ERP or inventory management systems.
Key Performance Indicators (KPIs)
- Revenue growth
- Marketplace sales growth
- ROAS improvement
- ACOS reduction
- Organic keyword ranking improvement
- Conversion rate improvement
- Listing quality score
- New SKU launch success
- Inventory availability
- Return rate reduction
- Gross margin improvement
- Account health metrics
Education
- Bachelor's degree in Business, Marketing, Commerce, Engineering, or a related field.
- MBA is a plus.
Compensation
- Competitive salary based on experience.
- Performance-based incentives linked to revenue growth and profitability.
- Opportunities for career growth in a fast-growing consumer brand.
Ideal Candidate Profile
The ideal candidate is someone who thinks like an owner, is comfortable working with numbers, and can independently manage marketplace growth from product listing to advertising optimization. They should be proactive, data-driven, and passionate about building consumer brands through e-commerce.
Pay: ₹18,000.00 - ₹26,000.00 per month
Benefits:
- Cell phone reimbursement
- Internet reimbursement
- Provident Fund
Ability to commute/relocate:
- Panipat, Haryana (Panipat): Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Performance marketing: 3 years (Required)
- E-Commerce: 3 years (Required)
Language:
Work Location: In person
