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Performance Marketers - New Delhi

GladOwl
Delhi, Delhi

Apply Now

Job details

Full-time

Qualifications

Microsoft Powerpoint
Microsoft Excel
Social media marketing
Facebook Advertising
Keyword research
DoubleClick
English
Analysis skills
Bachelor's degree
Conversion optimisation
Google Marketing Platform
Pivot tables
Google Ads
Communication skills
Adobe Analytics
Analytics
Performance marketing

Full job description

Job Information

Date Opened

01/06/2026

Industry

Advertising

Job Type

Full time

Work Experience

4-5 years

City

New Delhi

Province

New Delhi

Country

India

Postal Code

110001

About Us

GladOwl is a full-service digital marketing agency dedicated to helping brands grow smarter, faster, and on a global scale. From strategic planning to flawless execution, we design campaigns that not only convert but also foster lasting connections with your audience. Ready to scale? Our data-driven strategies transform your business into a performance powerhouse—delivering results up to 3x faster than industry standards.

Job Description

As a Performance Marketer, you will be responsible for developing, managing, and executing data-driven performance marketing strategies to drive high-quality traffic and conversions through paid media channels. You will work extensively across Google Ads, Meta Ads (Facebook/Instagram), and other key digital platforms, playing a pivotal role in delivering measurable growth for top-tier brands by combining strategic thinking with hands-on campaign execution.

Key Responsibilities

Campaign Strategy & Execution

Lead the planning, execution, and optimization of paid campaigns across Google Ads, Meta Ads, and Programmatic platforms.
Conduct in-depth keyword research, structure campaigns and ad groups, and develop compelling ad copies aligned with business objectives.

Performance Management

Continuously monitor and optimize campaigns for CPL, CPA, ROAS, and other key performance metrics.
Perform ongoing A/B tests on creatives, audiences, placements, and bidding strategies to identify top-performing combinations.

Client & Stakeholder Management

Manage the end-to-end client lifecycle – from onboarding and campaign setup to performance reviews and ongoing optimization.
Collaborate with leadership to refine strategic direction and provide expert digital advertising recommendations to clients.

Analytics & Reporting

Use tools like Google Analytics, AppsFlyer, Branch, and other MMPs to analyze user behavior and campaign performance.
Maintain campaign budgets, track spends, and deliver clear, insightful performance reports with data-backed recommendations.
Support Quarterly Business Reviews (QBRs) with QA-checked data, dashboards, and strategic insights.

Conversion & Creative Optimization

Provide actionable inputs for landing page optimization, funnel refinement, and creative direction.
Work closely with design and content teams to align creatives with performance goals.

Market Awareness

Stay updated with platform updates, digital marketing trends, competitors’ activities, and emerging performance marketing opportunities.

Requirements

Education: Bachelor’s degree or higher in Science, Engineering, Analytics, Marketing, or a related quantitative/analytical discipline.

Experience: We are looking for professionals across all experience levels in the PPC category, preferably with hands-on experience in paid media, with proven expertise in Search Marketing and Social Media Advertising.

Skills & Competencies

Strong analytical and problem-solving skills with a naturally data-driven mindset.
Excellent written and verbal communication skills in English, with the ability to explain performance insights clearly to internal teams and clients.
Familiarity with key digital platforms and tools, including:
Google Ads, Meta Ads (Facebook/Instagram Ads Manager)
Google Analytics, Adobe Analytics
Exposure to Google Marketing Platform (DV360 / DoubleClick) is a strong advantage
Advanced proficiency in Excel (pivot tables, VLOOKUP, formulas, etc.) and PowerPoint for reporting, analysis, and presentations.
Relevant certifications such as Google Ads, Google Analytics, Meta Blueprint, or similar credentials will be considered a strong plus.

Benefits

Opportunity to work on diverse brands and industries across multiple performance channels (Search, Social, Display, Programmatic, etc.)
Ownership over media strategy, budgets, and performance across campaigns and platforms
Collaborative, data-driven work culture within a growing digital agency
Continuous learning and upskilling opportunities through live campaigns, experiments, and new platform features
Scope to lead performance marketing strategy, manage campaigns end-to-end, and mentor junior team members as the team grows.

Apply Now

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digital marketer jobs in loni ghaziabad uttar pradesh

Performance Marketers - New Delhi

SEO Executive

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Digital Marketing Accounts Manager

Affiliate manager - CPL International Delivery

Content Writer

Marketing Manager

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