Poonamallee Chennai Tamil Nadu Software engineer iii, max digital Jobs – 74 Open Jobs Today

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- ₹6,50,000 - ₹8,00,000 a year
- Full-time
- Analysis skills
- Presentation skills
- APIs
- Health insurance
- Paid sick time
Quick apply
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Performance Marketing Specialist

Digi Pro -
Chennai, Tamil Nadu

Quick apply

Job details

Permanent | Full-time
₹6,50,000 - ₹8,00,000 a year

Benefits

Health insurance
Paid sick time

Qualifications

Google Tag Manager
Lead generation
Analysis skills
Presentation skills
Attribution modelling
APIs
Budgeting
Google Ads
Account management
Communication skills
Marketing
Performance marketing

Full job description

We are seeking a Performance Marketing Specialist with 4+ years of experience in planning, executing, and scaling paid advertising campaigns across Google, Meta, LinkedIn, and other digital channels. The ideal candidate should have a proven track record of generating qualified leads, improving ROAS, and contributing directly to business growth.

In addition to performance marketing expertise, the candidate should be comfortable managing client relationships, presenting campaign performance, handling strategic discussions, and acting as a trusted advisor to clients and internal stakeholders.

Key Responsibilities

Strategy & Planning

Develop and execute performance marketing strategies aligned with business goals.
Build customer acquisition and lead generation funnels.
Identify target audiences, customer segments, and growth opportunities.
Conduct competitor and market research.
Recommend campaign and budget allocation strategies based on business objectives.

Campaign Management

Manage and optimize campaigns across:
Google Ads (Search, Display, YouTube, Performance Max)
Meta Ads (Facebook & Instagram)
LinkedIn Ads
Remarketing Platforms
Manage campaign budgets efficiently to maximize ROI.
Monitor campaign performance and implement optimization strategies.
Continuously test and scale high-performing campaigns.

Analytics & Tracking

Set up and manage:
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Meta Pixel
Conversion API (CAPI)
UTM Tracking
Track and report:
CPL
CPA
ROAS
CAC
Conversion Rates
Revenue Impact
Analyze campaign data and provide actionable insights.

Funnel Optimization

Collaborate with design, content, and development teams.
Improve landing page conversion rates through A/B testing.
Optimize customer journeys and conversion funnels.
Identify opportunities to improve lead quality and conversion efficiency.

Client Servicing & Stakeholder Management

Serve as the primary point of contact for assigned clients.
Conduct regular client meetings, performance reviews, and strategic discussions.
Present campaign results, insights, and recommendations in a clear and professional manner.
Manage client expectations, timelines, deliverables, and communication.
Proactively identify growth opportunities and upsell performance marketing initiatives where relevant.
Coordinate internally with creative, content, and technical teams to ensure smooth execution of client campaigns.

Reporting

Create weekly and monthly performance reports.
Present insights, recommendations, and growth opportunities to clients and internal stakeholders.
Translate campaign data into business-focused outcomes and strategic recommendations.

Required Qualifications

4+ years of hands-on experience in Performance Marketing.
Strong expertise in Google Ads and Meta Ads.
Experience managing monthly advertising budgets of ₹5 Lakhs+.
Proficiency in GA4, GTM, and conversion tracking.
Strong analytical, communication, and presentation skills.
Experience handling client communication and account management.
Understanding of attribution models and marketing funnels.
Experience in lead generation campaigns for service-based businesses.

Pay: ₹650,000.00 - ₹800,000.00 per year

Benefits:

Health insurance
Paid sick time

Work Location: In person

Quick apply

Refine Your Search

software engineer iii, max digital jobs in poonamallee chennai tamil nadu

Performance Marketing Specialist

3D Artist

Junior Social Media Specialist

Online diet consultants - 2

Online counselors - 1

Customer Relationship Manager

Factory Customs - Industrial Design

In-house medical content providers in Chennai-full time - 2

Online medical consultants - Four from each sub-specialty

Online consultants in Complimentary Medicine - 4 from each section

Other jobs to consider

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