Pimpri Pune Maharashtra Marketing analytics and insights lead Jobs – 164 Open Jobs Today

Marketing Analytics and Insights Lead
AllianceBernstein —Pune, Maharashtra
- Full-time
- SQL
- Bachelor's degree
- JavaScript
Assistant Vice President - Partner Operations
EXL Service —Pune, Maharashtra
- Full-time
- Bachelor's degree
Global Marketing Data and Insights Specialist
DNV —Pune, Maharashtra
- Full-time
- SQL
- Python
- Marketing
- Health insurance
- Paid time off
Process Excellence & Employer Branding Manager India and Pacific Region
Cummins Inc. —Pune, Maharashtra
- Project management
- AI
- Communication skills
8d
Procurement and Supply Continuity Analyst - Team Lead
Cummins Inc. —Pune, Maharashtra
- English
- Master's degree
- SQL
Analyst - Process Analytics - S&M 5B
Genpact India Pvt. Ltd. —Pune, Maharashtra
- Full-time
- Microsoft Excel
- Computer Science
- English
Quick apply
Competitiveness & Transformation Execution Lead
bp —Pune, Maharashtra
- Full-time
- Hybrid work
- Microsoft Access
- PMP
- SQL
Communications Specialist - Senior-Corporate Communications Lead
Cummins Inc. —Pune, Maharashtra
- Marketing
- Project management
- Continuous improvement
[India] Associate Engagement Lead - Marketing Mix
ProcDNA —Pune, Maharashtra
- Full-time
- SQL
- Analysis skills
- Machine learning
Sr. Analyst - Process Analytics - S&M 4A
Genpact India Pvt. Ltd. —Pune, Maharashtra
- Full-time
- Microsoft Excel
- Computer Science
- Salesforce
Quick apply
[India]Engagement Lead - MMx | MTA
ProcDNA —Pune, Maharashtra
- Full-time
- SQL
- Analysis skills
- Machine learning
Practice Head - Data Analytics & Artificial Intelligence
HoonarTek —Pune, Maharashtra
- Full-time
- Computer Science
- Research
- Master's degree
Lead II - Marketing
Altizon Systems —Pune, Maharashtra
- Email
- Hybrid work
- Sales
- English
- Project management
SitecoreAI Content and Personalization Specialist
Sourceo —Pune, Maharashtra
- Full-time
- Computer Science
- Bachelor's degree
- AI
20h
SitecoreAI Content and Personalization Specialist
Johnson Controls —Pune, Maharashtra
- Full-time
- Computer Science
- Bachelor's degree
- AI
8d
Marketing Associate (Operations & Events)
Zeta-V Technology Solutions Ltd —Hinjawadi, Pune, Maharashtra
- ₹8,00,000 - ₹12,00,000 a year
- Full-time
- CRM software
- Marketing
- Salesforce
- Health insurance
Quick apply
Global Process Excellence Manager
SiteMinder —Pune, Maharashtra
- Full-time
- Hybrid work
- Hospitality
- PMP
- Customer service
- Health insurance
3d
Market Research & Data Analyst Manager
Futurism —Baner, Pune, Maharashtra
- Marketing
- Research
- Master's degree
20h
Senior AI ML Scientist (B2B SaaS Growth)
BMC Software —Pune, Maharashtra
- ₹25,49,100 a year
- Computer Science
- Master's degree
- SQL
7d
DM- Digital Marketing Analytics
Kohler India Corporation —Pune, Maharashtra
- Master's degree
- Bachelor's degree
- JavaScript

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Marketing Analytics and Insights Lead

AllianceBernstein -
Pune, Maharashtra

Apply Now

Job details

Full-time

Qualifications

Asset management
Power BI
Salesforce Marketing Cloud
Google Tag Manager
Tableau
SQL
Bachelor's degree
Digital marketing
JavaScript
Back-end development
Pardot
Marketing automation
Financial services
A/B testing
Google Analytics
Communication skills
Python
Adobe Analytics
Marketing
Analytics

Full job description

Company Description:

As a leading global investment management firm, AB fosters diverse perspectives and embraces innovation to help our clients navigate the uncertainty of capital markets. Through high-quality research and diversified investment services, we serve institutions, individuals, and private wealth clients in major markets worldwide. Our ambition is simple: to be our clients’ most valued asset-management partner.

Team Overview

The digital marketing team within AB’s Client Group is looking for an experienced Digital Marketing Analytics professional to support ongoing digital marketing activities. This role will provide valuable analysis and insight to better leverage AB’s digital capabilities, and to quantify the impact of AB’s digital marketing strategies. Based within the digital team, this role will support digital program owners, channel marketers, and investment writers across various activities including content marketing, email campaigns, digital advertising and social media. This individual will help develop key measurement strategies and governance to ensure consistency in reporting and analysis across digital touch points.

Job Description

Specific responsibilities include but are not limited to:

Experience working in collaborative environments requiring communication and feedback from multiple partners and stakeholders. Including: Business Sponsors, Marketing, Front-End Development, Back-End Development, QA, Production, Content, Strategy and Design
Work closely with business stakeholders, marketing and digital teams to support digital initiatives and campaigns by:
- Understanding and formulating the business questions data analyses will answer
- Translating business requirements into data analyst requirements
- Leading and providing appropriate analysis and actionable insights
Be responsible for analytics reporting and insight in accordance with core KPIs, developing and delivering a range of reporting capabilities to highlight the effectiveness of marketing activities
Define and deliver appropriate analytics implementation for new initiatives, campaigns, pages and websites, developing business and reporting requirements as necessary
Develop and deliver regular reporting covering areas such as web traffic, content engagement, advertising & paid search, social media traffic & engagement, email marketing, lead generation & marketing automation
Perform AB’s analytics implementation, ensuring new requirements are implemented in accordance with current standards and are tested, identifying issues and remedying as appropriate

Required Skills

Bachelor’s degree and/or 5-7 years of experience in digital measurement and analytics
Proven track record of delivering appropriate reporting and analysis in a B2B and/or B2C environment, leveraging relevant technical solutions
Demonstrable experience of using analytics platforms such as Google Analytics or Adobe Analytics to collect, organize and deliver relevant analytics reports and actionable insight.
Hands-on experience in analytics tagging (Adobe Launch or Google Tag Manager) and good understanding of JavaScript to optimize site tagging.
Experience in analyzing A/B or multivariant testing and personalization initiatives to measure the success of such activities by documenting results, learnings and recommendations.
Familiarity with marketing automation and lead scoring analysis using platforms such as Salesforce Marketing Cloud, Pardot, Marketo etc.
Self-motivated and disciplined with the ability to define and achieve objectives with limited oversight if needed.
Hands-on Experience in Reporting tool like PowerBI and Tableau is preferred.
Understand SQL and can do some code in Python.
Strong communication skills, particularly when articulating findings in meaningful, clear ways to business and marketing stakeholders with an emphasis on actionable insight
Experience in Financial Services, specifically Asset Management is preferred.

Location

AB India, Pune

Shift timing: 10 AM to 6:00 PM IST

Pune, India

Apply Now

Refine Your Search

marketing analytics and insights lead jobs in pimpri pune maharashtra

Marketing Analytics and Insights Lead

Assistant Vice President - Partner Operations

Global Marketing Data and Insights Specialist

Process Excellence & Employer Branding Manager India and Pacific Region

Procurement and Supply Continuity Analyst - Team Lead

Analyst - Process Analytics - S&M 5B

Competitiveness & Transformation Execution Lead

Communications Specialist - Senior-Corporate Communications Lead

[India] Associate Engagement Lead - Marketing Mix

Sr. Analyst - Process Analytics - S&M 4A

[India]Engagement Lead - MMx | MTA

Practice Head - Data Analytics & Artificial Intelligence

Lead II - Marketing

SitecoreAI Content and Personalization Specialist

SitecoreAI Content and Personalization Specialist

Marketing Associate (Operations & Events)

Global Process Excellence Manager

Market Research & Data Analyst Manager

Senior AI ML Scientist (B2B SaaS Growth)

DM- Digital Marketing Analytics

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