Job Description
Digital Marketing Trainer
Employment Type: Full Time
Experience Required: 3+ Years
Work Mode: On-site
Location: Salt Lake, Sector V, Kolkata, West Bengal
About the Opportunity
We are seeking a highly skilled and result-oriented Digital Marketing Trainer to join our organization. The ideal candidate will be responsible for delivering industry-relevant training programs, mentoring aspiring professionals, and equipping learners with practical expertise across core digital marketing domains.
The role demands strong subject matter expertise, hands-on campaign experience, excellent presentation abilities, and a passion for knowledge sharing. The candidate should be capable of bridging the gap between theoretical concepts and real-world digital marketing execution.
Key Responsibilities
1. Deliver comprehensive training sessions on various Digital Marketing modules through classroom and practical learning approaches.
2. Design, develop, and update structured training materials, presentations, assignments, case studies, and evaluation methodologies.
3. Provide hands-on training in:
a. Search Engine Optimization (SEO)
b. Search Engine Marketing (SEM)
c. Google Ads & PPC Campaign Management
d. Social Media Marketing (SMM)
e. Performance Marketing
f. Content Marketing
g. Email Marketing
h. Web Analytics & Reporting
4. Guide trainees on live campaign execution, optimization techniques, and digital marketing best practices.
5. Assess trainee performance through regular evaluations, assignments, and practical assessments.
6. Mentor and support learners in enhancing their technical, analytical, and professional competencies.
7. Stay updated with evolving digital marketing trends, platform algorithms, tools, and industry practices.
8. Collaborate with internal stakeholders to continuously enhance training quality and curriculum standards.
9. Maintain training documentation, progress reports, and attendance records as required.
Required Skills & Competencies
1. Minimum 3+ years of relevant experience in Digital Marketing and/or Digital Marketing Training.
2. Strong practical exposure to digital marketing platforms, tools, and campaign management.
3. Sound understanding of:
a. SEO (On-Page, Off-Page & Technical SEO)
b. Google Ads & Paid Campaign Strategies
c. Social Media Advertising
d. Google Analytics & Google Search Console
e. Lead Generation & Conversion Optimization
f. Performance Marketing Metrics & Reporting
4. Excellent communication, presentation, and stakeholder management skills.
5. Strong analytical mindset with the ability to explain concepts in a structured and engaging manner.
6. Ability to manage training sessions independently with professionalism and confidence.
7. Proficiency in preparing training documentation and learning resources.
Preferred Qualifications
1. Certifications in Google Ads, Google Analytics, Meta Blueprint, HubSpot, or equivalent platforms will be preferred.
2. Experience in conducting corporate, institutional, or professional training programs will be considered an added advantage.
3. Prior exposure to handling live projects and campaign optimization strategies is highly desirable.
What We Offer
· Professional and collaborative work environment.
· Opportunity to work with industry professionals and emerging digital talent.
· Exposure to real-time digital marketing practices and evolving industry trends.
· Career advancement and continuous learning opportunities.
· Dynamic organizational culture focused on growth and innovation.
About Us
Webskitters Academy is the training and skill development division of Webskitters Technology Solutions Pvt. Ltd., established with the vision of bridging the gap between academic learning and industry requirements through practical, technology-driven education.
Backed by the strong legacy of a globally recognized IT organization with over 15 years of industry excellence, Webskitters Academy focuses on delivering career-oriented training programs in emerging technologies and professional domains. The Academy is committed to nurturing future-ready talent through hands-on learning, live project exposure, industry mentorship, and structured development programs.
With a learner-centric approach, Webskitters Academy offers specialized training across domains such as Software Development, Artificial Intelligence, Digital Marketing, UI/UX Design, Game Development, Data Science, and other next-generation technologies. Our programs are designed to equip students and professionals with real-world skills aligned with evolving industry standards.
Driven by innovation, quality learning methodologies, and expert-led mentoring, Webskitters Academy continues to empower aspiring professionals to build successful and sustainable careers in the digital ecosystem.
For more details, visit www.webskittersacademy.in
Pay: ₹360,000.00 - ₹500,000.00 per year
Work Location: In person
