Company Description
Dr. Reddy’s Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Can’t Wait.
We started in 1984 with a modest investment, 20 employees and a bold vision. Today, we have research and development centres, manufacturing facilities or a commercial presence in 66 countries.
For nearly four decades, we have stood for access, affordability and innovation based on the bedrock of deep science, progressive people practices and robust corporate governance. As the pharmaceutical industry evolves and undergoes disruption, we see an opportunity – to strengthen our core further (the next steps) and to build the future (the new bets).
‘The Next and the New’ is how we aim to continue to be the partner of choice – purpose-driven, future-ready and sustainable. Our aim is to reach over 1.5 Bn+ patients across the world by 2030 by growing our core businesses and building for the future with sustainability at the core of our purpose and strategy. Sustainability for us means operating in a manner that respects people, planet and purpose – helping us conserve precious resources, serve our patients, create value for stakeholders, give back to society, fulfil our potential and maintain our integrity and transparency
Dr Reddy’s maintains a work environment, free from discrimination and is an equal opportunity employer. We are committed to employ & nurture all qualified diverse workforce without regard to race, colour religion, nationality, sex, age, disability status, genetics, sexual orientation, gender expression, citizenship or any other characteristic or classification protected by applicable law(s) of the country we operate in. We treasure every talent, and recognize merit and diversity in our organization.
Job Description
Job Summary
We are seeking an experienced and dynamic individual for the position of “Territory Business Manger” to drive sales of pharmaceutical products in your assigned territory. You will gather market intelligence, conduct prescription audits, and implement sales strategies to achieve sales targets. Additionally, you will manage queries from doctors, maintain customer relationships, and ensure accurate territory data management.
Roles & Responsibilities
- You will be responsible for understanding market trends and competition status by gathering information from stockists and chemists and relaying this data to the Sales Business Manager (SBM) or Regional Sales Manager (RSM).
- You will be responsible for conducting Retail Chemist Prescription Audit (RCPA) on doctors in the assigned area to identify potential high-prescribers and providing the final list of doctors likely to prescribe large quantities to the SBM/RSM for sales forecasting purposes.
- You will be responsible for attending relevant training programs and staying updated on product literature.
- You will be responsible for obtaining sales targets and promotion budget details from SBM/RSM.
- You will be responsible for utilizing the allocated budget to plan launch activities for different doctors, camps, or Continuing Medical Education (CME) sessions in the assigned area.
- You will be responsible for conducting regular sales pitches and presentations with doctors to promote products.
- You will be responsible for submitting reimbursement bills to SBM/RSM.
- You will be responsible for implementing marketing plans provided by the Product Manager.
- You will be responsible for gathering Point of Business (POB) details from chemists and coordinating with stockists to ensure product delivery.
- You will be responsible for monitoring and tracking sales of new products with chemists to achieve sales targets.
- You will be responsible for collecting queries from doctors regarding both new and existing products.
- You will be responsible for entering queries into the system for review by the Infogini team.
- You will be responsible for utilizing email responses from Infogini to address doctors' queries and increase prescriptions per doctor.
- You will be responsible for maintaining regular interactions with doctors to understand their prescription trends.
- You will be responsible for communicating prescription trend data to SBM/RSM.
- You will be responsible for keeping track of specific customer needs and providing feedback to Area Sales Manager (ASM), SBM/RSM, or Head Office (HO).
- You will be responsible for preparing lists of doctors for all CME events and submitting them to SBM/RSM to foster strong relationships and loyalty among doctors.
- You will be responsible for maintaining and updating data on doctor lists, route maps, retailers, and other supply chain contacts in the internal database.
- You will be responsible for ensuring accurate management of sales activities to optimize sales volume and effectiveness.
Qualifications
Educational qualification- Graduate with science background.
Minimum work experience- 3-5 years of experience in pharmaceutical sales.
Skills & attributes
Technical Skills
- Deep understanding of pharmaceutical products and marketing.
- Understanding of key trends in Pharmaceutical Sales.
- Experience in implementing and analysing sales and marketing strategies.
- Basic knowledge of Computers.
Behavioural Skills
- Excellent communication and interpersonal skills.
- Good at building and leveraging relationship.
- Strong analytical and problem-solving abilities.
- Strong decision-making skills.
About the Department
Global Generics India
Global Generics India business journey began in 1986. In the last three decades, we have grown as a trusted name in the healthcare industry and rank as one of the top 10 Pharma Companies in the Indian Pharma Market (IPM) as per IQVIA MAT (November 2022). Our commitment to Lead Ahead has helped us move ranks from 16th position to 10th position (IPM) in the last four years. We are a fast-growing organisation with double-digit growth and significant market share in domestic markets. Currently, we rank among the top 5 in oncology, anti-allergy and gastrointestinal diseases and the top 10 in a few other therapy areas. Our focus is on leveraging our digital capabilities, collaborations, innovations and inorganic opportunities to become the top 5 companies in the Indian Pharma Market.
Benefits Offered
At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs.
The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself.
Our Work Culture
Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.
For more details, please visit our career website at https://careers.drreddys.com/#!/
