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SEO Executive
Ellocent Labs IT Solutions Pvt. Ltd. —Mohali, Punjab
- Full-time
- Analysis skills
- Presentation skills
- In-person
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9d

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AI Automation, Design & Operations Intern
GrowSume —Kharar, Punjab
This is not a traditional internship where you only observe — you’ll work on real projects, real client work, and real business operations.
₹8,000 - ₹15,000 a month
Quick apply
Digital Marketing Specialist
Bimla Traders —Zirakpur, Punjab
We are looking for a Digital Marketing Executive to manage and support digital marketing activities across our e-commerce brands.
₹35,000 - ₹45,000 a month
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3d

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SEO Executive

Ellocent Labs IT Solutions Pvt. Ltd.
Mohali, Punjab

Quick apply

Job details

Full-time
9 days ago

Qualifications

Adobe Photoshop
Buffer (application)
Keyword research
Google Tag Manager
Adobe Illustrator
Linkbuilding
Analysis skills
Presentation skills
Hootsuite
Google Search Console
SEO tools
Google Ads
Google Analytics
Communication skills

Full job description

Job Title: SEO Executive
Experience: 2+ years
Location: Mohali

Key Responsibilities:

Search Engine Optimization (SEO)

Plan and execute on-page and off-page SEO strategies to improve organic rankings
Perform comprehensive technical SEO audits — crawl errors, Core Web Vitals, indexation, canonicals, schema, and site speed
Plan and implement local SEO strategies including Google Business Profile and citation building
Handle international SEO: hreflang implementation, geo-targeting, multi-regional architecture
Conduct keyword research, competitor analysis, and content gap audits
Perform technical SEO audits — fix crawl errors, improve site speed, and resolve indexing issues
Build quality backlinks through ethical, white-hat link-building campaigns
Track and report keyword rankings, organic traffic growth, and domain authority improvements

Off-Page SEO & Link Building:

Identify, pitch, and secure high-authority guest posts on relevant industry websites
Create linkable assets — infographics, whitepapers, data studies, and resource pages
Build and manage a healthy backlink profile; monitor and disavow toxic links
Execute niche edits, digital PR, and broken link building campaigns
Report on DA/DR growth, referring domain counts, and link quality month-on-month
Create and submit press releases, guest posts, and web 2.0 articles
Build citations, business listings, and profile backlinks on authority sites
Design infographics, PDFs, and shareable assets for link-building purposes
Maintain and track an organised backlink and asset portfolio

Social Media Optimization (SMO)

Manage and grow brand presence across Instagram, Facebook, LinkedIn, X (Twitter), and YouTube
Create platform-specific content calendars and post schedules
Monitor engagement metrics and optimize content for reach and interactions
Run organic growth strategies including hashtag research, community engagement, and collaborations

Online Reputation Management (ORM)

Monitor and manage brand mentions, reviews, and sentiment across platforms
Respond to negative reviews and escalate critical issues professionally
Build a positive digital footprint through proactive content publishing and PR activities
Use ORM tools (Google Alerts, Review Trackers, etc.) to track brand health

Pay-Per-Click Advertising (PPC)

Set up, manage, and optimize campaigns on Google Ads, Meta Ads, and LinkedIn Ads
Conduct A/B testing on ad creatives, landing pages, and targeting parameters
Monitor ROAS, CPC, CTR, and conversion rates; optimize budgets to maximize ROI
Prepare detailed weekly/monthly PPC performance reports

Lead Generation

Design and execute multi-channel lead generation campaigns (paid, organic, email, social)
Build and optimize lead capture funnels, landing pages, and CTA strategies
Qualify leads and coordinate handoff to the sales team
Track and report CPL (Cost Per Lead), lead volume, and conversion rates

Content Writing

Write SEO-optimised blog posts, service pages, landing page copy, and meta descriptions
Craft engaging social media captions, email newsletters, and ad copy
Ensure all content is on-brand, grammatically sound, and aligned with campaign goals
Repurpose content across channels (blog → social → email → video scripts)

Technical Skills

Google Analytics 4, Google Search Console, Google Tag Manager
SEO tools: Ahref, SEMrush, Moz, Screaming Frog, or similar
Ad platforms: Google Ads, Meta Business Suite, LinkedIn Campaign Manager
Social scheduling tools: Buffer, Hootsuite, or Meta Creator Studio
Content & design tools: Canva, Adobe Express, or basic Photoshop/Illustrator
CRM and lead tracking tools

Soft Skills

Excellent written communication — you will write copy and briefs, not just manage others
Strong analytical mindset — decisions backed by data, not assumptions
Organized and self-managing — able to handle multiple clients and deadlines simultaneously
Clear communicator — comfortable presenting results to clients and senior stakeholders
Growth mindset — proactively stays current with algorithm updates and platform changes
Detail-oriented and deadline-driven

Work Location: In person

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