About Us :
Cambridge English Academy (CEA) India Pvt.ltd. is a leading English language training academy committed to empowering learners by providing top-quality communication skills, IELTS, TOEFL, and spoken English programs. As we expand our digital footprint and drive student enrollment growth, we’re looking for a skilled Digital Marketer to join our team and elevate our online presence.
Job Summary :
We are seeking a passionate and results-driven Digital Marketer with a strong understanding of online marketing strategies, social media, SEO/SEM, and campaign analysis. The ideal candidate will own the digital marketing execution to drive brand awareness, lead generation, and student registrations across key digital platforms.
Key Responsibilities :
- Plan, implement, and optimize digital marketing campaigns across social media (Facebook, Instagram, LinkedIn, YouTube) and search platforms (Google Ads).
- Create, schedule, and manage engaging content for social media, website, blogs, email campaigns, and ads.
- Monitor and analyze campaign performance metrics like CPL, CTR, conversions, ROAS, and lead quality to improve results.
- Use SEO best-practices to improve organic search visibility and website traffic.
- Conduct audience research, competitor analysis, and refine targeting strategies.
- Collaborate with content, creative, and sales teams to align marketing campaigns with business goals.
- Report weekly/monthly campaign insights and deliver actionable recommendations.
- Keep up-to-date with digital marketing trends, tools, and best practices.
Required Skills & Qualifications :
- Bachelor’s degree in Marketing, Business, Communications, or related field
- 1–4+ years of experience in digital marketing, preferably in education / EdTech sector
- Strong understanding of social media marketing, SEO/SEM, Google Analytics, and campaign tracking
- Experience with paid advertising platforms (Meta Ads Manager & Google Ads)
- Excellent English communication skills (written & verbal)
- Creative thinker with a data-driven mindset
- Ability to work independently and handle multiple priorities
Preferred :
- Experience running education / coaching / language learning campaigns
- Knowledge of content tools (Canva, Photoshop), email marketing tools, and marketing automation
- Familiarity with CRM systems or lead tracking platforms
What We Offer :
- Competitive salary
- Friendly, growth-oriented work culture
- Performance incentives & career development opportunities
- Opportunity to make a direct impact on student enrollment growth
- How to Apply: Submit your updated CV along with links to campaigns or case studies demonstrating past digital marketing results.
Pay: ₹14,000.00 - ₹50,000.00 per month
Benefits:
Ability to commute/relocate:
- Laxmi Nagar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
