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Senior Performance Marketing Manager (US Market)

RCVCLICKS PVT. LTD.
Noida, Uttar Pradesh

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Job details

Full-time
₹1,00,000 - ₹1,20,000 a month
1 day ago

Benefits

Internet reimbursement
Provident Fund
Health insurance
Cell phone reimbursement
Flexible schedule

Qualifications

Keyword research
Salesforce
Google Tag Manager
Lead generation
English
Analysis skills
Attribution modeling
Conversion optimization
B2B
Budgeting
HubSpot
Google Ads
Communication skills
Marketing
Performance marketing

Full job description

About RCV Technologies

RCV Technologies is a global technology and digital transformation company delivering innovative solutions to clients across the United States, India, and international markets. We help businesses scale through technology, digital marketing, automation, and data-driven growth strategies.

We are looking for a highly skilled Senior Performance Marketing Manager to lead paid advertising campaigns for our US-based clients. This role is ideal for a performance-driven marketer who understands the US market, can manage substantial advertising budgets, and has a proven track record of generating qualified leads and measurable ROI.

Role Overview

As a Senior Performance Marketing Manager, you will be responsible for developing, executing, optimizing, and scaling paid media campaigns across multiple platforms. You will work directly with US clients, understand their business objectives, and create performance marketing strategies that drive lead generation, customer acquisition, and revenue growth.

The ideal candidate combines strategic thinking with hands-on campaign execution and possesses strong analytical, communication, and client management skills.

Key ResponsibilitiesPerformance Marketing & Paid Media

Plan, launch, manage, and optimize paid advertising campaigns across:
Google Ads
Google Display Network
YouTube Ads
Meta Ads (Facebook & Instagram)
LinkedIn Ads
Microsoft Ads (Bing)
Manage monthly advertising budgets ranging from $5,000 to $100,000+.
Build and scale lead generation, customer acquisition, and performance-focused campaigns.
Conduct keyword research, audience targeting, competitor analysis, and funnel optimization.
Develop and implement data-driven campaign strategies to maximize ROI.
Continuously monitor campaign performance and identify growth opportunities.

Client Management

Serve as the primary performance marketing contact for US-based clients.
Lead client strategy discussions, campaign reviews, and performance reporting meetings.
Understand client business goals and align campaign strategies accordingly.
Present campaign insights, recommendations, and growth plans with confidence.
Maintain strong client relationships and contribute to account retention and growth.

Analytics & Optimization

Monitor and improve key performance metrics, including:
CPL (Cost Per Lead)
CPA (Cost Per Acquisition)
ROAS (Return on Ad Spend)
Conversion Rate
Lead Quality
Revenue Attribution
Analyze campaign data using:
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Looker Studio
Google Ads
Meta Business Manager
Conduct A/B testing on:
Ad creatives
Landing pages
Audience segments
Ad copy and offers

Tracking & Technical Implementation

Configure and manage:
GA4
GTM
Conversion Tracking
Meta Pixel
Enhanced Conversions
Offline Conversion Tracking
Call Tracking Solutions
Diagnose and resolve tracking or attribution issues affecting campaign performance.

Team Collaboration

Collaborate closely with content writers, designers, developers, and account managers.
Provide strategic direction for landing pages, ad creatives, and campaign messaging.
Support and mentor junior team members when required.
Contribute ideas that improve processes, campaign efficiency, and overall client results.

Required Skills & ExperienceMust-Have

4+ years of hands-on experience managing Google Ads campaigns.
3+ years of experience handling US-based clients.
Proven expertise in lead generation and performance marketing.
Strong experience with:
Google Search Campaigns
Performance Max
Display Advertising
YouTube Advertising
Remarketing Campaigns
Experience managing monthly ad budgets of ₹5 Lakhs or more.
Advanced understanding of:
GA4
GTM
Conversion Tracking
Attribution Models
Conversion Rate Optimization (CRO)
Excellent verbal and written English communication skills.
Strong analytical and problem-solving abilities.
Ability to independently manage multiple client accounts and deadlines.

Preferred Qualifications

Experience working with B2B lead generation campaigns.
Experience managing campaigns for:
Technology Companies
SaaS Businesses
Healthcare Organizations
Professional Services Firms
Home Service Businesses
Google Ads Certifications.
Experience with CRM platforms such as HubSpot, Salesforce, or Zoho CRM.

Key Performance Indicators (KPIs)

Success in this role will be measured by:

Lead Volume Growth
Cost Per Lead (CPL)
Return on Ad Spend (ROAS)
Client Retention Rate
Conversion Rate Improvement
Campaign Profitability
Client Satisfaction and Account Growth

What We Are Looking For

We are looking for a marketer who thinks beyond clicks and impressions. The ideal candidate understands business objectives, takes ownership of results, and can confidently drive growth for US-based clients through strategic and data-driven performance marketing initiatives.

You should be proactive, accountable, detail-oriented, and passionate about continuously improving campaign performance.

Why Join RCV Technologies?

Work directly with established US-based clients.
Lead high-impact performance marketing campaigns with measurable business outcomes.
Collaborate with an experienced team of designers, developers, content writers, and marketing professionals.
Opportunity to manage large advertising budgets and enterprise-level accounts.
Fast-growing organization with significant career advancement opportunities.
Performance-driven culture that rewards ownership, innovation, and results.
Modern office environment in Noida with a strong focus on professional growth.

Compensation

Competitive Salary + Performance Incentives + Career Growth Opportunities

Pay: ₹100,000.00 - ₹120,000.00 per month

Benefits:

Cell phone reimbursement
Flexible schedule
Health insurance
Internet reimbursement
Provident Fund

Work Location: In person

Quick apply

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