Job Purpose:
To lead and oversee the overall sales coordination process, ensuring seamless communication between Sales, Production, Dispatch, Accounts, and Customer Service teams. You will play a pivotal role in order processing, planning, tracking, and ensuring timely delivery of products to customers, while maintaining high accuracy, documentation standards, and customer satisfaction.
Key Responsibilities:
1. Lead Generation & Client coordination:
- Conduct targeted research to identify potential clients and qualify high-value leads.
- Use CRM tools to track prospects, manage pipelines, and ensure consistent follow-ups.
- Initiate outreach through calls, emails, and social platforms to generate new business opportunities.
- Coordinate with clients to understand their needs and schedule meetings or demos efficiently.
- Maintain clear communication between teams and clients to ensure smooth onboarding and long-term relationships.
2. Sales Coordination & Order Management:
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Oversee end-to-end sales coordination from sales order entry to invoice generation and dispatch.
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Ensure all sales orders are accurately entered in the MS Navision BS 365 ERP / Rattus software and properly communicated to Production & Dispatch teams.
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Monitor and follow up on order status, delivery schedules, and dispatch plans on a daily basis.
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Coordinate with the production planning department to align customer requirements with production timelines.
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Verify and ensure accuracy of customer details, pricing, taxes, and product specifications before order confirmation.
3. Customer & Internal Communication:
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Serve as the primary point of contact for internal and external communication related to order processing, delivery, and dispatch.
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Liaise with customers regarding order acknowledgments, delivery commitments, and dispatch documentation.
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Handle customer queries and resolve issues related to delivery schedules, documentation, or invoicing.
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Maintain healthy business relations and ensure customer satisfaction through effective coordination and timely responses.
4. Dispatch & Logistics Coordination:
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Coordinate with the Dispatch and Security Gate team for smooth material movement and gate entry/exit documentation.
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Ensure all dispatches are in compliance with company policies and customer requirements.
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Oversee preparation of delivery challans, packing lists, transport documents, and ensure dispatch records are accurately maintained.
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Track and report dispatch performance metrics to management.
5. System & Process Management:
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Supervise the effective operation of BS 365 ERP / Rattus software for all order and dispatch-related activities.
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Ensure all sales data, reports, and documentation are updated, accurate, and available for audits.
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Identify and implement process improvements to enhance operational efficiency.
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Train and guide team members (Sales Coordinators / Executives) to ensure smooth workflow and data accuracy.
6. Reporting & Analysis:
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Prepare and share daily/weekly/monthly Sales Order, Dispatch, and Pending Order reports with Management.
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Track performance metrics such as order lead time, dispatch accuracy, and on-time delivery percentage.
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Support management in sales forecasting, planning, and customer performance analysis.
Qualifications & Experience:
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Education: Graduate / Postgraduate in Commerce, Business Administration, Mechanical / Electrical Engineering or related field. MBA preferred.
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Experience: Minimum 2–6 years of experience in Sales Coordination / Sales Operations, preferably in a Manufacturing or Engineering industry (Copper/Aluminium Wires, Cables, Conductors, or similar products).
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ERP / Software Skills: Proficiency in BS 365 ERP / Rattus Software or equivalent.
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MS Office: Advanced Excel, Word, PowerPoint for reports and analytics.
Key Skills & Competencies:
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Strong coordination and communication skills.
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Excellent analytical and problem-solving abilities.
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Meticulous attention to detail and documentation accuracy.
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Leadership qualities and ability to handle a team.
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Customer-centric approach with a strong sense of ownership.
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Ability to multitask and work effectively under pressure.
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Knowledge of commercial documentation, dispatch processes, and taxation will be an added advantage.
