Digital Marketing Manager
Company: TRYAKSH EV
Industry: Electric Vehicles | Hydrogen Mobility | Sustainable Transportation
About TRYAKSH EV
TRYAKSH EV is a next-generation mobility company focused on developing high-performance electric and hydrogen-powered solutions for real-world applications. We combine advanced engineering, intelligent systems, and sustainable innovation to create vehicles that deliver reliability, efficiency, and long-term value for businesses. Our mission is to accelerate the transition toward clean and intelligent mobility through cutting-edge technology and customer-centric solutions.
Position Overview
We are seeking a results-driven and creative Digital Marketing Manager to lead our digital marketing initiatives, strengthen our brand presence, generate qualified leads, and support business growth. The ideal candidate will have experience in B2B and/or automotive marketing, digital campaign management, content strategy, and performance marketing.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies aligned with business objectives.
- Manage and optimize paid advertising campaigns across Google Ads, LinkedIn, Meta, and other relevant platforms.
- Drive lead generation initiatives and improve conversion rates through data-driven marketing campaigns.
- Oversee website performance, SEO, and user experience optimization.
- Plan and execute content marketing strategies including blogs, case studies, email campaigns, newsletters, and social media content.
- Manage the company's social media presence and online reputation.
- Monitor, analyze, and report campaign performance using analytics tools.
- Collaborate with sales, product, and leadership teams to develop effective marketing campaigns.
- Build brand awareness and position TRYAKSH EV as a leader in electric and hydrogen mobility solutions.
- Stay updated on industry trends, emerging technologies, and digital marketing best practices.
Required Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3–7 years of experience in digital marketing, growth marketing, or performance marketing.
- Strong knowledge of Google Ads, Google Analytics, SEO, SEM, email marketing, and social media marketing.
- Experience with marketing automation and CRM platforms.
- Strong analytical skills with the ability to translate data into actionable insights.
- Excellent communication, content development, and project management skills.
- Experience in automotive, EV, renewable energy, technology, or industrial sectors is preferred.
Preferred Skills
- Performance Marketing
- SEO & Content Marketing
- Lead Generation
- Google Analytics & Search Console
- Marketing Automation
- Social Media Strategy
- Email Marketing
- Brand Building
- Data Analysis & Reporting
What We Offer
- Opportunity to work in a fast-growing EV and hydrogen mobility company.
- Exposure to innovative clean mobility technologies.
- Collaborative and entrepreneurial work environment.
- Career growth and leadership opportunities.
- Competitive compensation package.
Job Type: Full-time
Experience: 3–7 years
Location: 59, Shri Ram Colony, Harishankar Puram, Near Wardrobe Showroom, Gwalior, MP.
Salary: Competitive, based on experience and skills .
Join TRYAKSH EV and help shape the future of sustainable mobility.
Job Types: Full-time, Permanent
Pay: From ₹25,000.00 per month
Application Question(s):
- How would you rate your proficiency in Google Analytics?
Beginner
Intermediate
Advanced
Expert
- Are you comfortable working in a fast-growing startup environment?
Yes
No
- Have you generated qualified B2B leads through digital marketing?
Yes
No
- Which digital marketing channels have you managed? (Select all that apply)
Google Ads
LinkedIn Ads
Meta (Facebook/Instagram) Ads
SEO
Email Marketing
Content Marketing
Marketing Automation
Experience:
- Digital marketing: 3 years (Preferred)
Work Location: In person
