Btm Layout, Bengaluru, Karnataka Senior performance marketing manager Jobs – 647 Open Jobs Today

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Senior Manager - Communications

Cognizant -
Bengaluru, Karnataka

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Job details

Full-time

Qualifications

ERP systems
English
Master's degree
Sales
Content marketing
B2B
AI
MBA
B2B Marketing

Full job description

About Cognizant Corporate
Cognizant Corporate is a global community united by a shared purpose: to make a meaningful impact. We are committed to excellence and driven by outcomes that matter. Collaboration is at the heart of how we work, and our forward-thinking mindset fuels continuous learning, innovation, and growth. At Cognizant, careers transcend titles. We empower our people to think strategically, inspire others, and lead with purpose – always guided by our core values. Join us in shaping the future of business.
About the Role
As a Senior Manager, Executive Communications & Social within the Software Engineering Group (SEG), you will build SEG's executive visibility and client proof-point library. You will own the social media and industry publication content programme for 15–20 senior SEG leaders, develop the case study and proof-point narrative pipeline that powers sales conversations and campaigns, and prepare executives for external events, roundtables, and panel appearances.
This is a specialist writing and communications role — not a general content marketing position. The ideal candidate writes convincingly in multiple executive voices, brings proven experience ghostwriting LinkedIn content for senior business leaders, and has a sharp editorial instinct for what engages a C-suite audience. The role reports to the SEG Marketing lead and works closely with the Portfolio & Content AD, with a dotted-line relationship to the Director, Service Line Marketing Leader, SEG to ensure all output is on-message and accurately reflects SEG's positioning.

In this role, you will:
Own the social media and industry publication content programme for 15–20 senior SEG leaders — ghostwriting posts, articles, and commentary that reflect each leader's authentic voice while maintaining SEG's brand positioning.
Build and maintain a ready-to-deploy amplification kit — including pre-written posts, repurposed content, and engagement prompts — that makes it easy for leaders to amplify SEG content consistently.
Develop a content calendar for executive social aligned to campaign moments, events, product launches, and key industry conversations, tracking performance and iterating based on C-suite audience engagement.
Develop client case studies and proof-of-concept narratives following a problem → approach → outcomes structure, for use in campaigns, sales conversations, and analyst briefings.
Build a reusable proof point library — short, sharp client outcome statements organized by vertical, offering, and buyer persona — for use across marketing and sales collateral.
Work closely with the GTM AD to identify the case studies and proof points most needed by the sales team, and prioritize the production pipeline accordingly.
Support speaker preparation for events, roundtables, and external panels — developing talking points, anticipating audience questions, and supporting rehearsal sessions for senior SEG leaders.
Produce short-form content assets including video scripts, demo narratives, event summaries, and client-facing proof points that do not require lengthy approval cycles.
Collaborate closely with the Director, Service Line Marketing Leader, SEG and the Portfolio & Content AD to ensure all content produced by this role is on-message and accurately reflects SEG's positioning.
Support external writers and Cognizant's central content team with SEG-specific context and briefing material as required.
What You Need to Have to Be Considered
8–12 years of executive communications, corporate communications, or B2B content marketing experience within IT services, consulting, or technology.
MBA (Marketing/Communications) or equivalent postgraduate qualification preferred.
Outstanding writing ability in English — must write convincingly in multiple executive voices; a published portfolio of executive social or corporate communications content is strongly preferred.
Proven experience ghostwriting LinkedIn content for senior business leaders — this is a non-negotiable requirement for this role.
Experience producing B2B case studies and proof point narratives for technology or professional services.
Ability to build and manage relationships with senior executives — confident, organized, discreet, and capable of managing multiple leader relationships simultaneously.
Strong editorial instinct — a clear sense of what engages a CIO or CFO-level reader on LinkedIn and in sales materials.
These Will Help You Succeed
Experience preparing executives for conference appearances, media interviews, or analyst engagements.
Familiarity with LinkedIn's content algorithm and organic B2B performance optimization.
Background in AI, Cloud, Data Engineering, or ERP services marketing.
Ability to manage multiple priorities simultaneously in a fast-paced, cross-functional, and matrixed environment.
Executive Visibility: Consistent, high-quality social content that builds the personal brand and thought leadership of senior SEG leaders across LinkedIn and industry publications.
Proof Point Impact: A well-maintained, sales-ready library of client case studies and outcome statements actively used across campaigns and sales conversations.
Content Quality: On-message, editorially sharp content that resonates with C-suite audiences and reflects SEG's positioning accurately.
Event Readiness: Well-prepared executives who deliver confident, compelling narratives at external events, roundtables, and panel appearances.
Sales Enablement Support: Timely delivery of proof points and case studies that directly address the needs of the sales community.
Work Model
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. This is a remote-friendly role based in Bangalore, requiring regular virtual collaboration with senior SEG leaders across India, the US, and the UK, with flexibility to accommodate different time zones as needed. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
The working arrangements for this role are accurate as of the date of posting and may change based on business and client requirements. Rest assured, we will always be clear about role expectations.
We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.

Apply Now

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senior performance marketing manager jobs in btm layout, bengaluru, karnataka

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