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Marketing & Business Strategy Lead

WOOLGOLD INDIA -
Remote

Quick apply

Job details

Permanent | Part-time | Full-time | Contractual / Temporary | Freelance
From ₹10,000 a month

Qualifications

Facebook Advertising
Digital marketing
B2B
Marketing automation
B2B Marketing
Communication skills
SEM
Marketing
Analytics
Performance marketing

Full job description

Job Title: Marketing & Business Strategy Lead
Brands: WoolGold India & TooshModa
Location: Hybrid (India + Global Market Engagement)
Experience: 3–7 Years

Company Overview

WoolGold India is a textile manufacturing company with a focus on producing premium fabrics for global markets. TooshModa, a fashion brand under WoolGold, focuses on premium retail and direct customer engagement.

We are looking for a Marketing & Business Strategy Lead to support growth initiatives across both B2B and B2C markets, with a focus on marketing, business development, and performance-driven strategies.

Role Overview

This role focuses on driving marketing strategy, business growth, and digital initiatives across international and domestic markets. The candidate will work on expanding brand presence, supporting revenue growth, and strengthening marketing systems across both manufacturing (B2B) and fashion (B2C) segments.

Key Focus Areas

1. Business Growth (B2B & B2C)

Support expansion into international markets (Europe, US, APAC)
Contribute to brand positioning for both manufacturing and retail segments
Identify new market opportunities and potential partnerships

2. Marketing & Digital Strategy

Support performance marketing, SEO, and content initiatives
Assist in driving e-commerce and D2C growth for TooshModa
Help manage CRM, analytics, and customer engagement systems

3. Commercial & Analytical Work

Track marketing performance and support data-driven decision-making
Contribute to forecasting, reporting, and growth planning
Align marketing initiatives with broader business objectives

Core Responsibilities

Assist in developing and implementing marketing and business strategies across B2B and B2C channels
Support digital campaigns across platforms such as Google, Meta, and LinkedIn
Help manage e-commerce operations, CRM systems, and performance tracking
Contribute to SEO and content strategies
Work with internal teams and external partners to execute campaigns
Prepare reports, insights, and performance analysis
Participate in industry events, meetings, and client discussions as required

Ideal Candidate Profile

3–7 years of experience in marketing, business strategy, or related roles
Experience in B2B and/or B2C environments is preferred
Strong understanding of digital marketing, analytics, and customer engagement
Good communication and coordination skills
Ability to work independently and within a team
Experience in fashion, retail, textiles, or related industries is a plus
Candidates from leading academic institutions such as ISB, IIMs, IITs, NIFT, or other reputed institutions are strongly encouraged to apply.

Why Join Us

Opportunity to work across both manufacturing and fashion business segments
Exposure to international markets and business practices
Collaborative and growth-oriented work environment
Opportunity to contribute to marketing and business development initiatives

To apply, please submit your resume.

#Hiring #Marketing #BusinessStrategy #DigitalMarketing #Growth #Ecommerce #B2B #B2C #TooshModa #WoolGoldIndia

Job Types: Full-time, Part-time, Permanent, Contractual / Temporary, Freelance

Pay: From ₹10,000.00 per month

Work Location: Remote

Quick apply

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academic content jobs in work from home

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