abhyankar nagar nagpur maharashtra business development executive Jobs – 115 Open Jobs Today

BTL Marketing Manager
Ganesh Gouri Industries —Nagpur, Maharashtra
- ₹25,000 - ₹50,000 a month
- Full-time
- Microsoft Powerpoint
- Microsoft Excel
- Master's degree
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1d
Sales & Marketing Executive
Zust Design —Nagpur, Maharashtra
- ₹12,000 - ₹15,000 a month
- Full-time
- Bachelor's degree
- In-person
- Communication skills
- Cell phone reimbursement
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Sales Representative
SHREE VINAYAK —Nagpur, Maharashtra
- ₹8,000 - ₹12,000 a month
- Full-time
- Sales
- Marketing
- Master's degree
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Tele Caller Executive
global Bifs Academy —Nagpur, Maharashtra
- ₹8,086 - ₹15,000 a month
- Full-time
- CRM software
- Customer service
- English
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Finance & Accounts Executive
VertexPoint Global Advisors Pvt Ltd —Nagpur, Maharashtra
- ₹15,000 - ₹30,000 a month
- Email
- Microsoft Powerpoint
- Microsoft Excel
- English
- Health insurance
- Paid time off
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1h
Sales Executive
Ryder Shipping Lines Pvt Ltd —Nagpur, Maharashtra
- Up to ₹25,000 a month
- Full-time
- Sales
- Customer service
- English
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7h
Business Development Executive Intern
Techquadra Software Solutions —Nagpur, Maharashtra
- ₹5,000 - ₹8,000 a month
- Full-time
- Master's degree
- Business development
- Bachelor's degree
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4h

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Digital Marketing Assistant
Fence Master —Nagpur, Maharashtra
Pay: ₹15,000.00 - ₹25,000.00 per month. *Design & AI Proficiency:* Canva mastery, a strong basic design sense, and fluency in AI generative tools.
₹15,000 - ₹25,000 a month
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10d
Probationary Officer
"The Dharampeth Mahila Multistate Co-Operative Society" —Ram Nagar, Nagpur, Maharashtra
Dynamic candidates with basic Computer Knowledge and English Literacy Skills. The Applicant need to have Full time Graduation Degree with Atleast 60% of Marks.
₹12,000 - ₹27,000 a month
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14d

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business development executive jobs near abhyankar nagar nagpur maharashtra

BTL Marketing Manager

Ganesh Gouri Industries -
Nagpur, Maharashtra

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Job details

Permanent | Full-time
₹25,000 - ₹50,000 a month
1 day ago

Qualifications

Microsoft Powerpoint
Microsoft Excel
Master's degree
Bachelor's degree
Plumbing
Conversion optimization
Product demos
MBA
Communication skills
Negotiation
Mobile marketing

Full job description

Job Description – BTL Marketing ManagerPosition

BTL Marketing Manager

Department

Marketing

Reporting To

Head – Marketing / Director Sales & Marketing

Location

Corporate Office / Field Based

Experience Required

5–10 Years in BTL Marketing, Trade Marketing, Channel Marketing, or Field Activation

Preferred Industry

PVC Pipes & Fittings
CPVC Pipes
HDPE Pipes
Water Tanks
Building Materials
Paints
Cement
Electricals
Consumer Durables
FMCG

Qualification

MBA (Marketing) Preferred
Graduate in Marketing, Business Administration, or Related Field

Job Summary

The BTL Marketing Manager is responsible for planning, executing, and monitoring all ground-level marketing activities to increase brand awareness, dealer engagement, influencer conversion, lead generation, and market penetration. The role involves managing dealer meets, plumber meets, contractor engagement programs, exhibitions, roadshows, van campaigns, retail branding, and promotional activities across assigned territories.

The objective is to strengthen brand visibility and support sales teams in achieving revenue growth.

Key ResponsibilitiesA. BTL Strategy & Planning

Develop annual BTL marketing calendar.
Create territory-wise activation plans.
Design marketing initiatives aligned with sales objectives.
Allocate and manage BTL budgets.
Measure ROI of marketing activities.
Coordinate with Sales, Product, and Branding teams.

B. Dealer & Distributor Engagement

Organize dealer meets and distributor conferences.
Plan loyalty and reward programs.
Conduct dealer incentive campaigns.
Develop dealer engagement activities.
Ensure dealer branding implementation.
Strengthen channel relationships.

Activities Include:

Dealer Conferences
Dealer Reward Programs
Annual Dealer Meets
Product Launch Events
Dealer Training Programs

C. Plumber & Contractor Influencer Programs

Conduct plumber meets across markets.
Organize contractor engagement programs.
Build influencer database.
Execute loyalty and referral programs.
Increase recommendation of company products.

Activities Include:

Plumber Training Sessions
Contractor Meets
Influencer Loyalty Programs
Technical Demonstrations
Product Awareness Workshops

D. Retail Activation & Market Development

Execute retail branding activities.
Ensure visibility at retail counters.
Manage POP and POSM deployment.
Conduct retailer engagement campaigns.
Monitor market coverage.

Branding Elements:

Glow Sign Boards
Shop Boards
Dealer Fascia
Wall Paintings
Display Racks
Product Display Units

E. Roadshows & Van Campaigns

Plan and execute mobile marketing campaigns.
Manage promotional vehicles.
Conduct village and town activations.
Generate leads through on-ground campaigns.
Monitor campaign effectiveness.

F. Exhibitions & Trade Shows

Plan participation in industry exhibitions.
Manage stall design and setup.
Coordinate event logistics.
Generate leads from exhibitions.
Conduct product demonstrations.
Track lead conversion.

Relevant Events:

Construction Exhibitions
Plumbing Exhibitions
Building Material Trade Shows
Dealer Expos

G. Product Launches

Plan market launch activities.
Organize launch events.
Develop launch communication.
Coordinate with sales teams.
Monitor market response.

H. Branding & Visibility

Ensure effective deployment of branding materials.
Monitor visibility across territories.
Conduct market audits.
Evaluate competitor branding activities.

Branding Assets:

Hoardings
Retail Boards
Wall Paintings
Product Displays
Vehicle Branding
Promotional Materials

I. Lead Generation Activities

Generate qualified leads through BTL activities.
Coordinate lead sharing with sales teams.
Track lead conversion rates.
Maintain activation-wise lead database.

J. Vendor Management

Manage event agencies.
Coordinate branding vendors.
Negotiate vendor contracts.
Ensure timely execution of projects.
Monitor vendor performance.

K. Budget Management

Prepare annual BTL budget.
Track campaign expenses.
Ensure budget optimization.
Evaluate cost-effectiveness of activities.

L. Team Management

Lead BTL Executives and Coordinators.
Allocate territory responsibilities.
Conduct performance reviews.
Train team members on execution standards.

M. Reporting & MIS

Monthly activity reports.
Territory-wise performance analysis.
Lead generation reports.
ROI analysis.
Competitor activity reports.
Budget utilization reports.

Key Performance Indicators (KPIs)Business KPIs

Leads Generated
Lead Conversion Rate
Dealer Activation Rate
Influencer Enrollment
New Dealer Appointments
Market Penetration Growth

Marketing KPIs

Number of Dealer Meets Conducted
Number of Plumber Meets Conducted
Exhibition Leads Generated
Retail Branding Coverage
Event ROI
Cost per Lead

Brand KPIs

Brand Visibility Score
Market Awareness Improvement
Dealer Satisfaction Index
Influencer Engagement Score

Team StructureBTL Marketing Manager

Reporting Team:

Regional BTL Executives
Event Coordinators
Branding Coordinators
Marketing Coordinators

Recommended Team for Growth:

1 BTL Manager
4 Regional BTL Executives (North, South, East, West)
2 Marketing Coordinators
1 Event Executive

Technical Skills Required

Trade Marketing
Dealer Activation
Event Management
Exhibition Management
Retail Branding
Lead Generation
Budget Management
Vendor Management
CRM & Reporting Tools
Microsoft Excel & PowerPoint

Behavioral Competencies

Leadership
Communication Skills
Negotiation Skills
Relationship Building
Planning & Execution
Creativity
Analytical Thinking
Result Orientation
Problem Solving

Success Criteria

Within 12 Months:

Increase Dealer Engagement by 25%
Increase Plumber/Contractor Database by 30%
Improve Brand Visibility Across Key Markets
Generate Measurable Leads Through BTL Activities
Improve Sales Contribution from BTL Programs
Establish Strong Market Presence Across Focus States

Pay: ₹25,000.00 - ₹50,000.00 per month

Work Location: In person

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business development executive jobs in abhyankar nagar nagpur maharashtra

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