About Drytis
Drytis is building the next generation of AI-powered businesses.
We believe AI should not simply assist marketing—it should transform how marketing is planned, created, distributed, measured, and optimized.
Our goal is to build intelligent systems that allow small teams to achieve the output of much larger organizations through automation, creativity, and data-driven decision making.
If you are passionate about social media, content strategy, and building AI-powered marketing systems, we'd love to hear from you.
Role Overview
We are looking for an AI Social Media Manager who can combine strategic marketing thinking with AI and automation.
This is not a traditional social media management role.
You will be responsible for building AI-driven content systems that manage the complete social media lifecycle—from research and content ideation to creation, publishing, engagement, analytics, and continuous optimization.
Rather than manually creating every piece of content, your responsibility will be to design scalable AI workflows that consistently produce high-quality content while maintaining our brand voice and marketing objectives.
Key Responsibilities
AI-Powered Content Systems
- Design, build, and optimize AI agents that support content research, ideation, writing, visual generation, publishing, engagement, and reporting.
- Build scalable workflows that automate repetitive marketing tasks while maintaining high-quality output.
- Continuously improve AI prompts, content frameworks, and automation workflows.
- Identify new opportunities where AI can improve marketing efficiency and creativity.
Content Strategy
- Develop and execute social media strategies aligned with business objectives.
- Build monthly and quarterly content calendars.
- Identify content opportunities based on market trends, audience behavior, and business priorities.
- Create educational, thought leadership, product, and community-driven content across multiple platforms.
- Ensure consistency in messaging, tone, and visual identity.
Social Media Management
- Manage and grow company presence across platforms such as LinkedIn, X (Twitter), Instagram, YouTube, and emerging platforms where relevant.
- Plan, publish, and optimize content for each platform.
- Monitor audience engagement and respond where appropriate.
- Collaborate with internal teams to create campaigns that support product launches, hiring, employer branding, and business growth.
Analytics & Growth
- Track key performance indicators including:
o Reach
o Engagement Rate
o Follower Growth
o Content Performance
o Click-Through Rate
o Lead Generation
o Conversion Metrics
- Build performance dashboards and generate actionable insights.
- Conduct content experiments and continuously optimize strategy based on results.
- Stay informed on platform updates, algorithm changes, and emerging AI marketing tools.
Collaboration
- Work closely with founders, sales, and product teams to translate business initiatives into compelling content.
- Support employer branding and company storytelling.
- Maintain organized content libraries, brand assets, and documentation.
Required Qualifications
Must Have
- Proven experience managing social media for a brand, company, or personal brand with measurable growth.
- Strong understanding of content strategy and audience engagement across multiple platforms.
- Excellent copywriting and communication skills.
- Hands-on experience using AI tools such as ChatGPT, Claude, Gemini, Midjourney, or similar platforms.
- Strong prompt writing skills and the ability to build AI-assisted content workflows.
- Experience using scheduling and social media management platforms.
- Strong analytical mindset with the ability to interpret performance data and optimize campaigns.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
Preferred Qualifications
- Experience building AI agents or automated content pipelines.
- Familiarity with automation platforms such as n8n, Make, or Zapier.
- Basic understanding of APIs, webhooks, and AI integrations.
- Experience with Canva, Adobe Creative Suite, Figma, or similar creative tools.
- Experience producing content across text, image, and video formats.
- Experience working in startups or high-growth technology companies.
Success in This Role
Within your first 90 days, you will be expected to:
- Build AI-powered workflows that automate a significant portion of the content creation and publishing process.
- Establish a structured content strategy aligned with business objectives.
- Improve engagement and audience growth across key platforms.
- Develop reusable AI systems that consistently produce high-quality content.
- Deliver measurable improvements in marketing efficiency through automation and data-driven optimization.
Who You Are
You think beyond creating posts.
You think about building systems that create, improve, and scale content.
You enjoy experimenting with AI, testing new ideas, and using data to refine your strategy.
You understand both the creative and analytical sides of marketing and believe the future belongs to marketers who know how to combine storytelling with intelligent automation.
Most importantly, you are always asking:
"How can AI help us create better marketing, faster and at scale?"
Compensation & Benefits
- Competitive salary based on experience.
- Performance-based incentives.
- Fully remote work environment.
- Five-day work week.
- Opportunity to build AI-powered marketing systems from the ground up.
- Work alongside a team focused on innovation, automation, and continuous learning.
Pay: Up to ₹46,000.00 per month
Benefits:
Application Question(s):
- Hands-on experience using AI tools such as ChatGPT, Claude, or Gemini for content creation. Should have strong understanding of content strategy across platforms like LinkedIn, X, Instagram, and YouTube.
Experience:
- Working in a startup or AI-first environment.: 2 years (Preferred)
- building AI content workflows or automation: 2 years (Required)
- with n8n, Make, Zapier, or similar automation platforms: 2 years (Required)
- managing social media for a brand or company.: 2 years (Required)
Work Location: Remote
