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Field Marketing Manager - India & SAARC

Hitachi Rail -
Bengaluru, Karnataka

Apply Now

Job details

Full-time
20 hours ago

Qualifications

Master's degree
Sales
Project management
Bachelor's degree
Digital marketing
MBA
Communication skills
Marketing
Negotiation

Full job description

Function

Corporate Marketing

Our Company

We’re Hitachi Vantara, the data foundation trusted by the world’s innovators. Our resilient, high-performance data infrastructure means that customers – from banks to theme parks – can focus on achieving the incredible with data.

If you’ve seen the Las Vegas Sphere, you’ve seen just one example of how we empower businesses to automate, optimize, innovate – and wow their customers. Right now, we’re laying the foundation for our next wave of growth. We’re looking for people who love being part of a diverse, global team – and who get excited about making a real-world impact with data.

Job description

The Role
Reporting to the Director of Field Marketing, India and working closely with the country manager and local sales team as well as the other functional leaders, the marketing manager has to define marketing requirements for both internal and external audience with the mission of generating demand for Hitachi Vantara solutions.
Design campaigns to address business opportunities and challenges
Be responsible for driving the demand and lead generation program initiatives in collaboration with Country Senior Leadership Team to support local business growth objectives
Deliver high-quality leads to the field and achieve our goals of MQL, marketing-sourced pipeline and revenue.
Ensure the success of new solution and product launches in India through integrated campaigns
Drive execution with outsourced marketing agency and partners to ensure the execution of integrated marketing programs.
Marketing Programs comprising of digital marketing, email, advertising, webinars, high-impact events, seminars and tradeshows – that deliver on pre-defined awareness / consideration goals and revenue objectives
Align and work closely with other Functional leaders and partners to get buy in, support and feedback on program effectiveness
Document programs and conduct post analysis and evaluation on all programs
Act as local brand champion; embrace the Hitachi Vantara philosophy and ensure all communication is on brand
Collaborate with team members to support non-demand generation activities that support Country market presence and objectives through PR, social media and customer advocacy
Maximise the value and ROI on all marketing spends

What you'll Bring
8-10 years field marketing experience in a similar tech company selling to the India market
Understanding of local market. Be able to quickly translate sales, channel and customer requirements into marketing strategies and deliver timely marketing programs
Excellent written and verbal communication skills including writing documents and creating presentations
Strong Expertise in Events
Proven successful marketing plan development and implementation skills
Ability to translate strategy into successful tactics and execution
Demonstrate understanding of marketing discipline and marketing mix including audience targeting, and marketing vehicles
Ability to thrive in a demanding environment, requiring high degree of deadline-driven productivity, commitment, adaptability, communication, initiative and follow-through
Strong negotiation skills and effective budget management capability
Strong project management skills with ability to recognise, adapt and respond to changing market and business environments
Ability to thrive with a strong sense of accountability, ownership, adaptability, initiative and execution
Able to work with and influence colleagues at the local, region and corporate level
Able to work closely with strategic partners and channels
Quickly recognize, adapt and respond to changing market and company environments
Demonstrated ability to be accountable for projects from conception to implementation, including budget
Experience in Digital Marketing & Social Media is a bonus
Ability to travel in-country and international as required. 30% travel
Graduate in any discipline; MBA preferred.

#LI-SS4

About us

We’re a global team of innovators. Together, we harness engineering excellence and passion for insight to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can a make positive impact on their industries and society. If you believe that innovation can inspire the future, this is the place to fulfil your purpose and achieve your potential.

Fostering innovation through diverse perspectives

Hitachi is a global company operating across a wide range of industries and regions. One of the things that sets Hitachi apart is the diversity of our business and people, which drives our innovation and growth.

We are committed to building an inclusive culture based on mutual respect and merit-based systems. We believe that when people feel valued, heard, and safe to express themselves, they do their best work.

How we look after you

We help take care of your today and tomorrow with industry-leading benefits, support, and services that look after your holistic health and wellbeing. We’re also champions of life balance and offer flexible arrangements that work for you (role and location dependent). We’re always looking for new ways of working that bring out our best, which leads to unexpected ideas. So here, you’ll experience a sense of belonging, and discover autonomy, freedom, and ownership as you work alongside talented people you enjoy sharing knowledge with.

We’re proud to say we’re an equal opportunity employer and welcome all applicants for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, age, disability status or any other protected characteristic. Should you need reasonable accommodations during the recruitment process, please let us know so that we can do our best to set you up for success.

Apply Now

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park manager jobs in karnataka

Field Marketing Manager - India & SAARC

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