Kolkata Mint Kolkata West Bengal Social media manager Jobs – 145 Open Jobs Today

Digital Marketing cum Graphics Designer
Mindpik Technologies Pvt Ltd —Kolkata, West Bengal
- ₹10,217.56 - ₹24,545.43 a month
- Full-time
- Bachelor's degree
- In-person
- Diploma
- Health insurance
- Paid time off
Quick apply
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Digital Marketing cum Graphics Designer

Mindpik Technologies Pvt Ltd
Kolkata, West Bengal

Quick apply

Job details

Permanent | Full-time
₹10,217.56 - ₹24,545.43 a month

Benefits

Provident Fund
Leave encashment
Health insurance
Paid time off
Paid sick time

Qualifications

Adobe Photoshop
Typography
WordPress
Content management systems
Adobe Illustrator
Responsive web design
Adobe Creative Suite
Graphic design
Bachelor's degree
Adobe Premiere
Graphic Design
Adobe InDesign
Google Ads
Diploma
Figma
Adobe After Effects
GIS
Performance marketing

Full job description

Job Posting: Digital Marketing Specialist cum Graphic Designer

Job Type: Full-time

Experience Level: Mid-level (2–4 Years)

Location: Kolkata

Department: Marketing & Communications

About Our Company

Mindpik Technologies Pvt Ltd, A Start up and an emerging technology company, established in 2022 and Incubated at Jadavpur University, West Bengal, focused on delivering innovative, scalable and cost-effective digital solutions across government and enterprise sectors.

The company specializes in custom software development, SaaS platforms, GIS-based solutions and digital transformation services, enabling organizations to modernize operations and enhance decision-making through technology. Mindpik has developed expertise in key domain including Forest Management, Police & Defense systems, Agriculture, Infrastructure and Smart Governance.

Job Overview

We are seeking a versatile Digital Marketing Specialist cum Graphic Designer to own our end-to-end digital presence. This is a full time role perfect for a unique professional who can both strategize a marketing campaign and independently design the high-converting visual assets needed to execute it.

You will be responsible for creating brand-aligned corporate collateral, managing our organic social channels, and setting up paid performance campaigns that move the needle.

Key Responsibilities

1. Graphic Design & Brand Identity

· Collateral Production: Conceptualize and design high-fidelity graphics for web banners, social media carousels, corporate presentations (PPTs), layout brochures, and email templates.

· Brand Guardianship: Maintain strict adherence to official company brand guidelines, typography systems, and color palettes across all external touchpoints.

· Print & Production Execution: Prepare completely clean, vector, and print-ready formats (PDF/X) for offline events, signage, banners, or corporate folders when coordinating with external print vendors.

2. Digital Marketing & Content Operations

· Campaign Management: Plan and deploy monthly organic content calendars across B2B/B2C social platforms (LinkedIn, Meta, YouTube) to boost professional engagement.

· Performance Marketing Support: Build, monitor, and optimize ad creatives for paid performance channels (Meta Ads, Google Display Network) to lower Cost-Per-Acquisition (CPA).

· Multimedia Creation: Shoot, compile, and edit engaging short-form video content, reels, or basic motion-graphics/GIFs for product explainers and corporate updates.

· Data-Driven Design Optimization: Monitor standard website traffic and ad performance metrics (CTR, bounce rates) using Google Analytics to iteratively redesign layouts for higher conversion rates.

Required Skills & Qualifications

Technical Design Mastery:

· Advanced hands-on capability with the Adobe Creative Suite (Photoshop, Illustrator, InDesign) and rapid layout tools like Canva or Figma.

· Strong understanding of grid layouts, modern typography, responsive web design principles, and image optimization for the web.

· Functional capability with video editing tools (Premiere Pro or After Effects).

Marketing Expertise:

· Proven operational understanding of Meta Ads Manager, Google Ads, and organic social media growth strategies.

· Familiarity with CMS environments (e.g., WordPress) and basic visual SEO concepts (alt-tagging, asset compression for fast loading).

Experience & Education:

· Bachelor’s degree or professional diploma in Graphic Design, Marketing, Communications, or an equivalent practical track.

· Portfolio Requirement: Applications must include a link to a verified portfolio showcasing clean vector layout work, social media samples, and examples of data-backed marketing assets.

What We Offer

· Competitive salary based on hybrid technical expertise.

· Paid time off and health benefits.

· A collaborative work environment with room to take ownership of projects from concept to final delivery.

Pay: ₹10,217.56 - ₹24,545.43 per month

Benefits:

Leave encashment
Paid sick time
Provident Fund

Work Location: In person

Quick apply

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