Ichapur West Bengal Digital marketing executive Jobs – 110 Open Jobs Today

Digital Marketing Manager – Performance Marketing
Sanaka Educational Trust's Group of Institutions —Kolkata, West Bengal
- ₹35,000 - ₹70,000 a month
- Marketing
- Master's degree
- Bachelor's degree
- Commuter assistance
Quick apply
9d
Digital Marketing & Content Executive
Boston Institute of Analytics —Kolkata, West Bengal
- ₹30,000 - ₹35,000 a month
- Full-time
- Marketing
- English
- Bachelor's degree
- Flexible schedule
Quick apply
Lead Generation & Social Media Executive
Purple Lemon Digital Agency —Kolkata, West Bengal
- ₹15,000 - ₹20,000 a month
- Full-time
- Remote
- CRM software
- Microsoft Excel
- Social media management
- Work from home
Quick apply
2d
Urgent Requirement : Marketing Executive Location : Salt Lake
Pony Up Beauty Services Pvt. Ltd —Kolkata, West Bengal
- ₹20,000 - ₹30,000 a month
- Full-time
- Social media management
- English
- Bachelor's degree
- Paid time off
- Flexible schedule
Quick apply
4d
Digital Marketing Executive
Mahanta Solar India Private Ltd —Kolkata, West Bengal
- ₹30,000 - ₹32,000 a month
- Full-time
- Social media management
- Bachelor's degree
- In-person
Quick apply
Social Media and Content Creator- Executive, Marketing
ViTWO —Kolkata, West Bengal
- ₹20,000 - ₹35,000 a month
- Full-time
- Hybrid work
- Social media management
- Bachelor's degree
- Human resources
- Cell phone reimbursement
- Flexible schedule
Quick apply
4d
Digital Marketing Executive (Fresher/Experienced)
Cybertoss Pvt Ltd —Shrirampur, West Bengal
- Up to ₹15,000 a month
- Email
- Microsoft Excel
- Social media management
- English
- Health insurance
- Paid sick time
Quick apply
12d
Growth Marketing Executive
Klizo Solutions PVT —Kolkata, West Bengal
- Up to ₹4,80,000 a year
- Email
- Sales
- English
- Research
- Paid sick time
Quick apply
6d
Digital Marketing Executive
TechiEvolve —Kolkata, West Bengal
- ₹3,00,000 - ₹4,00,000 a year
- Marketing
- B.Sc
- Bachelor's degree
Sr. Digital Marketing Executive
UBRALIK TECHNOLOGY PRIVATE LIMITED —Barasat, West Bengal
- From ₹20,000 a month
- Email
- Analysis skills
- In-person
- Communication skills
Quick apply
Social Media Marketing Executive
Webgen Technologies —Kolkata, West Bengal
- Full-time
- Social media management
- English
- Bachelor's degree
Digital Marketing Executive/Manager
GTECH WEB SOLUTIONS —Kolkata, West Bengal
- Urgently hiring
- Social media management
- Marketing
Digital Marketing Executive
Barsha Seva Foundation —Kolkata, West Bengal
- ₹15,000 - ₹25,000 a month
- Full-time
- Hospitality
- In-person
- Communication skills
Quick apply
Digital Marketing Executive(Fresher/Experienced)
Cybertoss Pvt Ltd —Shrirampur, West Bengal
- Up to ₹15,000 a month
- Email
- Microsoft Excel
- English
- Research
- Health insurance
- Paid sick time
Quick apply
12d
Digital Marketing Executive
Duas Knowledge Potli —Kolkata, West Bengal
- ₹35,000 - ₹45,000 a month
- Full-time
- Marketing
- Bachelor's degree
- In-person
Quick apply
Digital Marketing Executive – (Events Industry)- Immediate Joiners Preferred(On-site)
Abybaby Events Pvt Ltd —Kolkata, West Bengal
- ₹20,000 - ₹22,000 a month
- Full-time
- In-person
- AI
- Communication skills
Quick apply
3d
Social Media Manager
UBRALIK TECHNOLOGY PRIVATE LIMITED —Barasat, West Bengal
- ₹11,394.21 - ₹43,110.22 a month
- Full-time
- Social media management
- Project management
- In-person
Quick apply
Real Estate Digital Marketing Executive
Jai Vinayak Group —Kolkata, West Bengal
- ₹30,000 - ₹35,000 a month
- Full-time
- Sales
- Customer service
- English
Quick apply
Senior Digital Marketing Executive
shivam wings pvt.ltd —Kolkata, West Bengal
- ₹30,000 - ₹35,000 a month
- Email
- Marketing
- Analysis skills
- Bachelor's degree
Quick apply
5d
Digital Marketing Executive
Consultivo Business Solutions Pvt Ltd —Kolkata, West Bengal
- ₹2,00,000 - ₹4,00,000 a year
- Email
- Microsoft Excel
- Marketing
- English
Quick apply

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Digital Marketing Manager – Performance Marketing

Sanaka Educational Trust's Group of Institutions
Kolkata, West Bengal

Quick apply

Job details

Permanent
₹35,000 - ₹70,000 a month
9 days ago

Benefits

Commuter assistance

Qualifications

Marketing
Keyword research
Google Tag Manager
Master's degree
Sales
Bachelor's degree
Mentoring
SEO
Conversion optimisation
Marketing automation
Google Search Console
Google Ads
Google Analytics
Communication skills
Marketing
Performance marketing

Full job description

Location: Mani Casadona, Rajarhat, New Town

Employment Type: Full-time

Reports To: Head of Marketing

Team: Leads/mentors digital marketing executives and coordinates with external agencies

About the Role

We are looking for a results-driven Digital Marketing Manager to own our end-to-end digital and performance marketing function — from strategy and budget allocation to hands-on campaign execution. This role combines the scope of a Digital Marketing Manager and a Performance Marketing Manager: you will set the digital roadmap, manage paid media budgets across channels, lead SEO and organic growth, and mentor a small team, while working closely with sales to translate marketing effort into pipeline and revenue. You will play a crucial part in bridging digital marketing efforts with revenue growth by working closely with our internal sales team and providing detailed analytical insights to leadership.

Key Responsibilities

1. Digital Marketing Strategy & Planning

Own the overall digital marketing strategy and annual/quarterly roadmap, aligned to business and revenue goals.

Define the channel mix (paid, organic, email, social) and full-funnel strategy (awareness → consideration → conversion).
Plan campaign calendars in line with product launches, seasonality, and sales targets.

2. Paid Campaigns & Performance Marketing (Google Ads & Meta Ads)

Plan, create, and manage high-ROI performance marketing campaigns across Google Ads (Search, Display, Performance Max, YouTube) and Meta Ads (Facebook & Instagram).
Optimize ad copy, target audiences, bidding strategies, and landing pages to maximize conversion rates and minimize cost per acquisition (CPA).
Explore and manage additional paid channels as needed — LinkedIn Ads, programmatic/display, and affiliate or influencer partnerships.
Run structured A/B tests on creatives, audiences, and landing pages to continuously improve performance.

3. Marketing Budget & ROI Ownership

Own monthly/quarterly digital marketing and ad spend budgets; forecast spend and reallocate across channels based on performance.
Track and report on ROAS, CAC, CPL, and LTV, and tie campaign performance to pipeline and revenue outcomes.

4. Search Engine Optimization (SEO)

Execute on-page, off-page, and technical SEO strategies to improve organic rankings, traffic, and site performance.
Perform keyword research, competitor analysis, and content optimization.

5. Website, Landing Pages & CRO

Own conversion rate optimization (CRO) for landing pages and the website in collaboration with design/development.
Identify funnel drop-offs using analytics and heatmap/session tools and prioritize fixes with measurable impact.

6. Marketing Automation, CRM & Lead Nurturing

Set up and manage email/WhatsApp/SMS nurture journeys for leads that aren't yet sales-ready.
Maintain lead scoring and routing rules in coordination with the CRM (e.g., HubSpot, Zoho, or equivalent) and the sales team.

7. Sales Team Collaboration & Reporting

Work closely with the internal sales team to align marketing leads with sales capacity and target profiles.
Track, maintain, and analyze sales reports to evaluate campaign performance against lead-to-conversion metrics.
Set up closed-loop reporting so ad spend can be traced through to qualified leads and closed deals. (new)

8. Analytics, Social Media & Executive Reporting

Track and analyze performance across all social media channels and digital assets.
Prepare and present comprehensive weekly and monthly analytics reports (GA4, Google Search Console, ad platforms) with actionable insights for continuous improvement.
Build and maintain live dashboards (e.g., Looker Studio) for leadership visibility into key metrics. (new)

9. Team & Vendor Management

Guide and mentor junior digital marketing executives / interns, reviewing their campaigns and output.
Manage relationships with external agencies, freelancers, and media/creative vendors, including scope, timelines, and deliverable quality.

Requirements & Qualifications

Proven experience managing successful Google Ads and Meta Ads campaigns, including budget ownership at scale.
Strong working knowledge of SEO best practices, Google Analytics (GA4), and Google Search Console.
Excellent analytical mindset with a strong ability to interpret data and present clear reports to both peers and leadership.
Great communication skills and a collaborative attitude to work seamlessly with the sales team.
Bachelor's/Master's degree in Marketing, Business, or a related field. (new)
3+ years in digital/performance marketing, including experience leading or mentoring a small team (please specify exact years).
Hands-on experience with Google Tag Manager, CRM/marketing automation tools, and Looker Studio or similar dashboarding tools.
Google Ads and/or Meta Blueprint certification preferred.

Pay: ₹35,000.00 - ₹70,000.00 per month

Benefits:

Commuter assistance

Work Location: In person

Quick apply

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